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    Copy Writter - Toronto, Canada - Paralucent

    Paralucent
    Paralucent Toronto, Canada

    3 weeks ago

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    Contract
    Description

    We are seeking a visionary and experienced Copy writter with a strong background craft compelling, clear, and persuasive copy that resonates with our target audience. The ideal candidate will possess a unique blend of artistic flair, strategic thinking, and technical understanding, collaborating with designers, PR professionals, and other team members, you'll play a crucial role in shaping our brand voice and messaging.

    This is a remote position - candidates located in Toronto, Canada GTA (available for client meetings)


    Responsibilities:

    1. Writing and Creativity:
      • Create clear, attractive copy for various mediums, including ads, blog posts, newsletters, and social media.
      • Develop a distinct voice that aligns with our brand identity.
      • Interpret copywriting briefs to understand project requirements.
    2. Collaboration:
      • Work closely with designers, PR specialists, and other professionals.
      • Collaborate on both large-scale (e.g., email campaigns) and small-scale (e.g., landing pages) marketing projects.
    3. Research and Interviews:
      • Conduct thorough research to gather insights.
      • Interview subject matter experts to extract relevant information.
    4. Editing and Proofreading:
      • Ensure accuracy, clarity, and consistency in all copy.
      • Edit and proofread content as needed.
    5. SEO Optimization:
      • Apply SEO principles to maximize the reach of our copy.
      • Optimize content for search engines.
    6. Content Strategy:
      • Understand online content strategy and creation.
      • Craft copy that aligns with our overall marketing goals.
    7. Image Sourcing:
      • Source relevant images and other visual content to complement the copy.


    Skills and Qualities:

    • Advanced proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).
    • Familiarity with prototyping tools like Sketch, Figma, or Adobe XD.
    • Understanding of responsive design principles for web and mobile.
    • Ability to collaborate with UX designers and developers to create seamless user experiences.
    • Familiarity with user research methodologies, wire framing, and usability testing.
    • Experience creating compelling data visualizations for infographics, dashboards, or reports.
    • Familiarity with version control systems (e.g., Git) for collaborative design workflows.
    • Experience working in an Agile environment, participating in sprints, and adapting to changing project requirements.
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