Digital Ads Specialist - North York, Canada - INKAS Armored Vehicle Manufacturing
Description
Execute and optimize digital advertising campaigns across major social platforms and search engines- Develop and implement strategies to enhance brand visibility, engagement, and lead generation
- Stay updated on industry trends, algorithm changes, and emerging platforms
- Utilize major analytics tools to track, analyze, and report on campaign performance
- Provide insights and recommendations based on data analysis to enhance campaign effectiveness.
- Bring a futurethinking approach to digital ads, exploring new technologies, platforms, and trends.
- Collaborate with the creative team to develop cuttingedge ad content that resonates with target audiences.
- Optimize campaigns to achieve maximum ROI, ensuring efficient allocation of budget across various channels.
Requirements:
- Bachelor's degree in Marketing, Advertising, or a related field
- Minimum of 3 years of experience in digital advertising
- Proven track record of managing $100k+ annual ad budgets
- Experience as a Digital Ads Specialist with expertise in both social and PPC advertising
- Indepth knowledge of major social platforms (Facebook, Instagram, LinkedIn, Twitter) and search engines (Google, Bing)
- Creative mindset with the ability to think strategically and contribute innovative ideas to campaigns
- Experience in storyboarding for social ads is a plus
- Strong analytical and problemsolving skills
- Excellent communication and collaboration abilities
INKAS Commitment
INKAS is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment.
All employment decisions at INKAS are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, age, physical, mental or sensory disability, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate.
INKAS will not tolerate discrimination or harassment based on any of these characteristics.Job Types:
Full-time, Permanent
Benefits:
- Dental care
- Extended health care
- Life insurance
- Vision care
Schedule:
- 8 hour shift
- Monday to Friday
Work Location:
In person
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