Manager, Alumni Engagement Programs - Toronto, Canada - University of Toronto

University of Toronto

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Date Posted:07/12/2023

Req ID: 32735

Faculty/Division:
VP - Division of University Advancement

Department:
Alumni Relations

Campus:
St. George (Downtown Toronto)

Position Number:

Description:

About us:

The Division of University Advancement (DUA) promotes and supports the University of Toronto by engaging a worldwide community of more than 600,000 alumni, plus many donors and friends.

DUA encompasses a highly skilled team of staff focused in the areas of development, alumni and volunteer engagement, advancement services, and advancement marketing and communications.

The uniquely integrated structure encourages each division to bring its particular strengths and expertise to the common cause of advancing U of T's relations with alumni, donors, and friends.

DUA at the University of Toronto is engaged in a transformative agenda deeply rooted in the University's vision for growth and innovation.

We are focused on doubling fundraising performance on a sustainable basis; enhancing the effectiveness and satisfaction of alumni participation and programs; building advancement capacity within and across divisions; creating an organization and culture that fosters leadership, initiative, effectiveness, and community; and contributing to the creation of an external relations strategy for a transforming image, reputation and standing of U of T along an axis of differentiation and excellence.

Your opportunity:

Under the general direction of the Director, Alumni Programs and Services, the Manager, Alumni Engagement Programs is responsible for the strategic development, effective implementation, evaluation and measurement of innovative initiatives and communication strategies designed to increase alumni engagement and loyalty across a broad, diversified base of alumni across life-stage with a focus on integrating across demographic segments.

Informed by industry,program and survey data, demographic and market research insights, and a significant degree of knowledge of the University's structure, mandate and strategic priorities; the incumbent develops and manages alumni programs, events, and communications.

The objective of such programming is to build foundational groundwork for sustainable alumni engagement across an alumni's lifecycle, extend the reach of U of T's rich and extensive academic offerings, fully integrate with and support theUniversity's fundraising goals, and elevate the University of Toronto's brand and reputation.

The incumbent proactively collaborates with Divisional and DUA Alumni Relations and Development colleagues to develop programs and communications designed to increase alumni engagement across life stage, community and affinity including the 2SLGBTQ+ community and Families.

The incumbent leads cross-functional teams to implement strategic, broad scale alumni programs and communications such as Alumni Reunion, and will collaborate with faculty and alumni volunteers including the UTAA and its committees to inform programming and build effective relationships.

Responsibilities include, but are not limited to:

the strategic development, execution and measurement of programs designed to engage Established Alumni in the 35-55 age range, 2SLGBTQ+ Alumni, Alumni Families and Young Alumni; leads the strategic growth, continuous improvement and effective execution of U of T's annual AlumniReunion; develops and deploys integrated, multi-channel communication plans in support of engagement initiatives and the alumni narrative; analyzes the success and impact of engagement initiatives and for adjusting strategy, resource allocation and budget as required based on results.

The incumbent cultivates relationships with colleagues across the University in order to align central and divisional efforts, and provide leadership in encouraging and facilitating divisionally based Alumni engagement efforts.

Your responsibilities will include:

Developing and implementing targeted outreach initiatives
Developing components of programs and initiatives that advance strategic objectives
Developing and implementing communication plans that support strategic objectives
Cultivating ongoing, highprofile prospective partnerships that advance strategic agendas
Developing content for marketing and/or promotional materials
Conducting detailed analysis and evaluation to determine trends/patterns and make recommendations to senior university officials
Conceptualizing, organizing and executing event activities
Analyzing the impact of programming on alumni engagement

Essential Qualifications:

Bachelor's degree, preferably from the University of Toronto; or the equivalent combination of education and experience.
Minimum five years of of progressive experience in Alumni Relations or in a similar field. Demonstrated progression of responsibility and leadership.
Experience with the strategic development and effective implementation of i