Cem Team Leader - Toronto, Canada - Monster Energy

Monster Energy
Monster Energy
Verified Company
Toronto, Canada

1 month ago

Sophia Lee

Posted by:

Sophia Lee

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Description

The Consumer Engagement Marketing Team Leader (CEM Team Leader) is responsible for the management and execution of Monster Energy's brand portfolio sampling and local marketing initiatives within a defined market.

This role reports to the Sr. Manager of Consumer Engagement Marketing and is accountable for growing brand awareness and loyalty.


Essential Job Functions:

CEM Team Leaders will have several Roles and Responsibilities including, but not limited to the following:

  • Collaborate with both Marketing & Sales departments; work closely with the Regional Marketing Manager
(RMM) & Events Manager in region/market to customize and execute events/programs aligned with the brands'
sampling platforms

  • Lead the CEM Street Team Merchandising Initiative in market; communicate monthly retail priorities, collaborate
with RM's & TDM's, & coach CEM members in field to drive success

  • Recruit, hire, train and manage part time brand ambassadors and maintain a fully operational team year round
  • Manage the daily operations of a person team and coordinate sampling objectives
rovide consistent direction, coaching and communication to maintain brand accuracy with Monster brand
experiences and sampling

  • Manage & collaborate with REIGN Team Captain to drive REIGN brand awareness in market including securing on
brand events, targeted samplings, & influencer program support

  • Research, secure and manage execution of local events and partnerships utilizing CEM event budget
  • Plan and manage all aspects of the event process: pre, during and post duties including: personnel, product
delivery/distribution, transportation, hotel bookings, supplies, insurance (if applicable)

  • Actively participates in all regional events with ambassadors
  • Increase market knowledge and identify various groups and organizations within the targeted demographic in
which to partner

  • Diligently prepare and provide tools for ambassadors to create superior customer interactions and flawless event
executions

  • Execute strategic directions and manage the goals for the assigned region/market
  • Adhere to deadlines for administrative tasks including, but not limited to, scheduling, reporting and recapping
data for the region

  • Manage payroll and timesheets
  • Maintain and manage company assets (Storage Facilities, Inventory, Vehicles, Equipment, POS, etc.)
  • Respond in a timely manner to management, staff, partners & other key stakeholders
  • Manage Quarterly Spend Tracker including all regional CEM expenses & events budget

Position Requirements:


  • 2+ years of Event Marketing/Grassroots/Special Event/Promotions
  • 2+ years of team management experience
  • Must have and maintain a valid Driver's License and clean driving record, Drivers Abstract required
  • Excellent problem solver and critical thinker
  • Professional demeanor with excellent oral and written communication skills
  • Strong organizational and time management skills with ability to manage multiple tasks
  • Proficient in Word, PowerPoint, Excel & Outlook
  • Ability to learn and use new technology that is associated with the job
  • Self-Motivated, entrepreneurial and adaptable to changing environments
  • Ability to travel 15%+ of the year within the assigned region
  • Ability to work on weekends and evenings
  • Must be able to lift and/or move up to 40 pounds
  • Must be able to pass a criminal background check
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