Ecommerce Media Associate - Markham, Canada - Johnson & Johnson

Johnson & Johnson
Johnson & Johnson
Verified Company
Markham, Canada

3 weeks ago

Sophia Lee

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Sophia Lee

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Description
Johnson & Johnson Consumer Health is currently recruiting for an eCommerce Media Associate located in Markham, ON

At Johnson & Johnson Consumer Health, we're here to change the world. We are a diverse group of leaders who think digital-first and push boundaries as much as we push ourselves.

And, for other like-minded leaders out there looking to make their mark, we've got three words for you: change happens here.


We combine meaningful human insights and digital-first thinking to help people take better care of themselves and their loved ones.

We believe in the power of new perspectives and insights to drive innovation.

Our culture is diverse and inclusive - a place where being individually dynamic but collectively brilliant results in smarter solutions for all of the many communities we serve.

We are industry leaders, earning the #1 or #2 position in most of the categories in which we compete.

Our iconic and beloved brand, including TYLENOL, ZARBEE'S NATURALS, NEUTROGENA, AVEENO, LISTERINE, OGX and JOHNSON'S, are rooted in science and endorsed by professionals, helping more than 1.2 billion people live healthier lives every day, from their first day.


The individual selected for this role will join our growing digital team and support OMNI and Last Mile Media activations as well as driving eCommerce sales through our national media activations across Instagram, Google, YouTube, TikTok, Pinterest and more.


Key Responsibilities:


  • Support in campaign briefings
  • Lead status meetings and follow ups with agency, customer teams and retailer partners
  • Coordination of SKU lists, keyword lists, creatives, targeting plans, etc
- working with sales and brand teams to collect inputs for campaigns

  • Provide input into creative best practices to drive conversion
  • Own Creative repository
- own process for collecting and sharing assets

  • Lead Reporting dashboard reviews and monthly learnings shareouts
  • Support Post Report reviews, feedback and followups
  • Lead the build of Crossretailer capabilities, performance and benchmarks
  • Support new and existing shoppable capabilities
  • Onboarding of vendors, briefing brands, setting KPIs, and working with digital team on measurement, creative, and execution of new shoppable media capabilities
  • Lead Quarterly shoppable audits and shareouts in partnership with media agency
  • Colead 2023 approach and view to consolidate national media driving to retailer and retailer media investments in one master view, consulting with CU, J3, Brands to identify opportunities or areas for pivots
  • Identify and assess eCommerce media test and learns on an ongoing basis, whether with retail partners or as shoppable partnerships on national media
  • Share learnings and best practices with brand and customer teams on a quarterly basis of what has been tested and what is recommended to scale
  • Complete competitive reviews to understand what others are doing in this space that we may want to test and learn from

Qualifications:


  • A minimum of a University/Bachelors Degree or Equivalent
  • A minimum of 4 years of relevant work experience

Experience in digital under at least one key area:

  • ECommerce: (Site content, promotions, pricing, purchase platforms, fulfillment)
  • Paid media (search, DVC, display)
  • Understanding of measurement, KPIs, benchmarks, and data analysis

Transferable:


  • Project management
  • People management (agency partners, retailers, brand teams, sales team)
  • Detail oriented attention to detail on plans and timelines
  • Strong communication skills
  • Eagerness to learn
  • Analytical skills
  • Challenger of the status quo
  • Interest in consumer behavior
Diversity and inclusion are central elements of the shared culture across the Johnson & Johnson Family of Companies.

Attracting, developing, and retaining a workforce that reflects the diversity of our customers and communities is essential to our success.

We are committed to providing a respectful, inclusive, and accessible work environment where all employees can achieve their potential.
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