Media Planner Supervisor - Toronto, Canada - Dentsu Media

Dentsu Media

Verified Company

Toronto, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Company Description

We are Dentsu. We innovate the way brands are built. That means we do things differently so they're better than before. In this way, we make our clients' most important marketing assets—their brands—win in a changing world.

Dentsu is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in Media, CRM, and creative communications services.

Dentsu is headquartered in London and operates in 145 countries worldwide with more than 50,000 dedicated specialists.

Job Description:

The Media Planning Supervisor is responsible for developing a high-performing team and providing guidance on client and media planning strategy.

The Media Planning Supervisor will oversee the entire planning process for their dedicated client groups and collaborates with trafficking, media operations and media buying teams to achieve client goals.

This role is critical in enforcing and providing input into the overall media planning direction as well as overseeing the quality standards of the team's planning strategy and execution.

Manages, coaches, and develops a team across media planning deliverables through the planning and campaign process to improve and achieve client goals.
Coaches team to develop planning strategies that maximize media dollars and media efficiency.
Drives employee retention by providing feedback to the Leadership and HR team to help retain top talent in Canada.
Grows the sophistication of the team's media knowledge, expanding into data and technology.
Identifies development areas in team members to help achieve and drive their performance goals for the year.
Drives Media Brand and client adoption of DAN capabilities, e.g. The Story Lab, Dentsu Data Labs, Cardinal Path, ICUC, etc.
Supports the media buying teams throughout campaign activation process to maintain performance and resolves any campaignrelated issues.
Facilitates the implementation of quality control processes and systems across client groups.
Briefs partner agencies on strategic implementation needs and roles of specific communication channels.
Prepares reporting documentation for clients demonstrating the strategy and rationale executed to deliver on campaign goals.
Participates and presents in new business efforts for the Canadian Network.
Instils a highperformance, datadriven, continuous improvement culture within a shared service organization.

Qualifications:

Postsecondary Degree or Diploma in Media, Advertising, Business Administration, Marketing, or related field.
A minimum of 4 years of media planning experience focused on All Media Channels and a minimum of 1year experience leading a team.
Strong people leader with the ability to lead, coach and develop and retain top talent while addressing performance.
Knowledge of bid management, campaign management and optimization process with key Data, Supply and DSP partners.
Advanced knowledge of Media Planning and Research Tools:
Ability to instill confidence and manage expectations with internal and external stakeholders.
Advanced analytical skills and proficient with numbers and budgets to illustrate client business objectives.
Strong negotiation, presentation and people skills.
Advanced level MS Office skills: Excel (Pivot Tables, VLOOKUP), Outlook, PowerPoint, etc.
Excellent written and verbal communication skills.
Must be able to collaborate with crossfunctional teams and multiple stakeholders

Additional Information

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