E-commerce Team Lead - Richmond, Canada - Herbaland Naturals

Herbaland Naturals
Herbaland Naturals
Verified Company
Richmond, Canada

3 weeks ago

Sophia Lee

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Sophia Lee

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Description

Job Title:
E-Commerce Team Lead

Location: 12340 Horseshoe Way, Richmond, BC V7A 4Z1

Herbaland is a leading manufacturer of Plant-based nutrition for a better planet. We are excited to announce we are seeking an experienced E-commerce Specialist to join our team.

Herbaland's culture is inclusive, sustainable, and community based, where we are dedicated to fostering a bright future for you, your family, your community, and your world.


Position Overview:
Please find the key responsibilities of the E-Commerce Team Lead as follows:

  • Develop and execute strategies to introduce new products and oversee routine store promotions and campaigns.
  • Collaborate with the ecommerce designer, marketing team, and R&D team to optimize the store interface, content, creative assets, and user experience (UX).
  • Manage Shopify apps and liaise with service providers to implement new features and troubleshoot issues, ensuring an intuitive user interface (UI) and exceptional UX.
  • Monitor and analyze store performance using Google Analytics and other robust analytics tools.
  • Provide support to the thirdparty marketplace specialist in managing our storefronts on platforms such as Amazon and Walmart.
  • Optimize digital assets utilized on thirdparty marketplaces, including rectifying and appealing listing and logistics issues.
  • Oversee FBA/WFS inventory management, shipping, and logistics on Amazon.
  • Generate comprehensive monthly and yearly reports for the team, summarizing key metrics and insights.
  • Collaborate with the marketing team and thirdparty partners to develop optimized communications regarding Herbaland Sustainability on websites and thirdparty marketplaces.
  • Devise effective gotomarket plans and campaigns for new product lines in the USA.
  • Provide support to the SEO/Paid Ads Specialist in conducting SEO keyword research.
  • Oversee and optimize paid ad performance on platforms such as Google, Facebook, Amazon, and TikTok in collaboration with the SEO/Paid Ads Specialist.
  • Conduct research on gift with purchase and ecommerce partnership opportunities.
  • Bachelor's degree in business, Marketing, or a related field.
  • Proven track record of successful ecommerce management and optimization, preferably in a leadership capacity.
  • Strong command of ecommerce best practices and current trends.
  • Proficiency in utilizing Shopify and other relevant ecommerce platforms.
  • Experience in working with thirdparty marketplaces such as Amazon and Walmart.
  • Possess an analytical mindset and demonstrate proficiency in leveraging analytics tools such as Google Analytics.
  • Excellent communication and interpersonal skills, both written and verbal.
  • Strong leadership abilities and the capacity to collaborate effectively within a team environment.
  • Driven by results, with a keen focus on achieving sales and customer engagement objectives.
  • Exceptional attention to detail, organizational skills, and project management capabilities.
  • Familiarity with SEO, paid advertising, and market research is considered a plus.
To demonstrate our commitment to our team, please find some of the benefits we provide as follows:
Competitive Wages with an Annual Bonus (All employees are included)
- $75.00 Credit per Quarter to purchase Herbaland Products

  • Company Sponsored Benefit Plan (Extended Health Care, Dental, Vision)
  • Herbaland Education Sponsorship
  • Herbaland Sponsored Sports Event(s)
  • Monthly Summer Food Trucks & Summer Music Festival
  • Paid Volunteer Workday(s)
Please note that internal applicants will be given priority and consideration for this role.

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