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    Content Writer - Toronto, Canada - Measure Marketing Results Inc.

    Measure Marketing Results Inc.
    Measure Marketing Results Inc. Toronto, Canada

    3 weeks ago

    Default job background
    Full time
    Description

    Measure Marketing Results Inc. is seeking a content writer for its B2B customers.

    Measure Marketing offers results-driven digital & internet marketing solutions that help companies across the globe to generate long-term revenue. We are committed to providing exceptional solutions for our clients. We are looking to hire a Content Writer to join our team. As a Content Writer at Measure Marketing, you will be pivotal in creating engaging, relevant, and high-quality content across various platforms. You will work closely with the marketing team to develop content that aligns with our client's brand's voice and resonates with their target audience.

    Key Responsibilities:

    Content Creation:
    Produce explicit, concise, and compelling written content for various mediums, including blogs, articles, social media, website copy, email campaigns, and more. Research and gather information to create accurate and informative content.

    Content Strategy:
    - Collaborate with the marketing team to develop content plans that align with the company's overall marketing objectives. Ensure content adheres to SEO best practices and contributes to organic search traffic.

    Editing and Proofreading:
    - Review and edit content to ensure it meets high-quality grammar, punctuation, and style standards.
    - Proofread and fact-check content to maintain accuracy and credibility.

    Audience Targeting:
    - Understand the target audience and tailor content to address their needs, pain points, and interests.
    - Use data and analytics to refine content strategies and optimize for audience engagement.

    Brand Consistency:
    - Maintain a consistent brand voice and messaging across all content pieces. Ensure that content aligns with the company's tone, style, and values.

    Collaboration:
    - Work closely with designers, marketers, and other stakeholders to create integrated campaigns and ensure content complements visual elements.

    Stay Updated:
    - Stay informed about industry trends, best practices, and emerging technologies to enhance content quality and relevance.

    Qualifications:
    - Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent work experience).
    - Proven experience as a Content Writer or in a similar role.
    - Exceptional writing, editing, and proofreading skills.
    - Strong understanding of SEO principles and content optimization.
    - Proficiency in using content management systems (CMS) and basic knowledge of HTML.
    - Excellent time management and organizational skills to meet deadlines.
    - Creativity and a passion for storytelling.

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