Marketing Coordinator - Regina, Canada - Saskatchewan Government Insurance
Description
Do you value integrity and innovation? How about passion and caring? Great Us too, and that's why you'll fit right in.
Our intentional culture promotes trust and participation, encouraging you to bring your heart and mind to work every day.In-scope / Full Time
Permanent Opportunity
Work Location: 100% in office - Regina Head Office
GENERAL ACCOUNTABILITY
The Marketing Coordinator is responsible for developing, implementing, and evaluating the corporation's marketing campaigns. The position leads and coordinates the implementation of approved campaigns with Marketing and other internal stakeholders.
KEY ACCOUNTABILITIES
- Note: This section is not intended to be an exhaustive list of duties and responsibilities other duties and responsibilities may be assigned._
- Leads the development and implementation of innovative, effective, and measurable marketing campaigns and processes for the organization and business partners.
- Analyzes data to evaluate campaign performance and the impact on the organization's overall marketing efforts, and recommends changes to achieve goals.
- Provides market research, forecasts, competitive analyses, campaign results, and consumer trends.
- Actively participates in a variety of marketing program activities to leverage online communities, increase program awareness, and attract target audiences.
- Develops marketing materials for use by the organization and our business partners (e.g., brochures, videos, posters, pointofsale materials, other collateral). Facilitates delivery and distribution of materials.
- Monitors industry trends and continually identifies opportunities for campaign and promotional initiatives.
- Tracks budget and processes all related expenses and invoices within area of responsibility.
- Schedules meetings and maintains project and production schedules.
- Ensures that established departmental service standards for quality, timelines, budget, and satisfaction are met.
High Performance Team & Culture- Supports a culture of leadership and accountability to effectively meet the key accountabilities within the scope of the role.- Displays leadership by committing to a culture of continuous learning/development of self and supports others by actively sharing knowledge, providing guidance, mentoring, training, and supporting developmental opportunities.- Demonstrates that the Health, Safety, and Emergency Management Policy is applied in area of responsibility for self and others.
TECHNICAL KNOWLEDGE & SKILLS- Knowledge of marketing concepts and principles.- Ability to draw insights from data and use the information to support decision making.- Knowledge of traditional and digital marketing, content marketing, and social media marketing.- Skills in using Microsoft Office products (e.g., Word, Excel, PowerPoint, Outlook, OneDrive).- Skill in copywriting for digital platforms and promotional copy.- Knowledge of project management techniques and practices.
EDUCATION & CERTIFICATIONS- Four-year degree from an accredited post-secondary education institution in a relevant field of study such as Business, or defined equivalency.
Pay Range:
$59, $75,684.00
Posting Close Date:
July 2, 2023
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