Brand Manager - Toronto, Canada - Spin Master Ltd
Description
Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company?
At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader.
What will you work on?
As Brand Manager for US Marketing team, you will provide input to market forecast retail action plans that deliver on brand strategy.
How will you create impact?
- Manage product line mix/pricing to achieve financial objectives, work with the product team to increase US market share.
- Understand brand forecast forecasting; review and implement regular (minimum monthly) changes as part of Forecasting Reviews.
- Ensure/Support the management and implementation of marketing campaigns.
- Support budgets, including TV/Media planning, Digital, TV/Digital Commercial Production, PR, Influencers. Brief and manage the creation of market specific assets from 'go to market' onward, partner with Shopper Marketing on establishing best in class retail plans and collaborate with US Sales team for US Customer specific plans product lines, external TV plans, brand promotional guidelines, channel exclusives.
- Present to trade/retail partners, through previews and Toy Fairs, to secure necessary levels and breadth of retail support. Use all tools available (e.g., BI, POS, NPD, brand health checks, mix management) to ensure high turns at retail and seek out trends, market research and competitive insights for launch plans.
What are your skills and experience?
- A genuine team player able to work across all departments (e.g., sales, marketing, finance, demand planning, supply) and with external stakeholders (e.g. retailers, licensors). An exceptional written and verbal communicator confident in presenting to internal teams and during retailer previews.
- Experience with managing brand PL with proven results of achieving MC/DC/GS$ targets. Working knowledge of a variety of marketing tactics from TV, print, digital and consumer promotions. If you have experience with Ecommerce/Omni-Channel experience it will be a plus.
What you can expect from us:
Our mission is to Make Life More Fun with a vision to push the boundaries of innovation, creativity, and fun.
- Growth and Career Opportunities
- Flexible Work Hours
- Innovation, Collaboration and Fun
- Comprehensive Benefits
- Other fun Perks
What's it like to work here?
Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isn't for everyone, we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.
Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.
- We do appreciate all interest; however only those selected for interview will be contacted._
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