Social Media Strategist - Burlington, Canada - Fix Network

Fix Network
Fix Network
Verified Company
Burlington, Canada

1 month ago

Sophia Lee

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Sophia Lee

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Description

Your career can go far at Fix Network:

Fasten your seatbelt
Fix Network is looking for a
Social Media Strategist who can take a firm grip on the wheel and lead our projects in a constantly changing world.

If you are passionate about social media, have a deep understanding of Linkedin and want to play a key role in a dynamic team, this is the perfect role for you


Your responsibilities as a Social Media Strategist at Fix Network:

  • Plan content and content promotion and oversee the annual social media strategy globally, aligning it regionally.
  • Create annual and monthly social media strategies including day content calendars and ideation for organic and paid campaigns.
  • Provide recommendations on which audiences, formats, and platforms to be explored to maximize reach and efficiency.
  • Collaborate with the regional marketing team to determine target audiences, angles, positioning for various segments, services, products, and brands to create cuttingedge strategies that deliver on performance goals.
  • Analyze, report, recommend, and implement improvements on all social media data collected in partnership with analytics to understand, improve and report on performance.
  • Create and manage meta events, audiences, pixels across brand accounts
  • Act as pioneer in social listening set up queries, filter noise, analyze share of voice and sentiment for brands to determine market trends
  • Support inperson and virtual coverage of national social media events.
  • Execute paid social campaigns mostly on LinkedIn, Facebook, TikTok and Instagram
  • Expertise in managing social media CRM like Sprout Social, Hootsuite, Sprinklr.
  • Develop monthly and annual performance reports for social media from social media CRM.
  • Lead corporate social media initiatives, corporate strategies and governance related to social media programs and initiatives including digital, web and branding support.
  • Provide guidance and support to all regional partners and companies to ensure content remains accurate, timely and meets policies, standards, and legislation.
  • Provide target market data and insights to support highly tailored marketing campaigns and sales initiatives.
  • By leveraging analytics capabilities, provide support and recommendations for strategic planning for the various countries globally.
  • Develop KPIs and analytics and actionable data insights on marketing and communications performance.
  • Other duties as assigned.
  • Masters degree in business marketing/communications or any related field
  • 7 years of digital and social media experience with demonstrated knowledge of marketing principles and practices
  • Demonstrated an expertise with LikedIn and good knowledge Facebook, X, and Instagram etc.
  • Expertise with leading social media management platforms like Hootsuite, Sprout Social, Sprinklr.
  • High level of experience on Meta business suite including Business Manager, Creator Studio, and Ads Manager.
  • Experience with marketing automation solutions and data management platforms is considered an asset.

Why Fix Network ?
In addition to joining a dynamic and highly motivated team in a flexible and constantly evolving work environment. You will have access to the following benefits
-
Internal career opportunities
-
Employer's contribution to the
RRSP upon hiring
-
Training and development: We are committed to supporting you by investing in training programs
-
Medical insurance for you and your family, and virtual health.
-
Equipment provided by the employer


Experience:
Required

  • 7 year(s): 7 years of digital and social media experience

Education:
Required

  • Bachelor's degree or better in Marketing or related field
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