Portfolio Marketing Lead - Toronto, Canada - Softchoice

Softchoice

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

We are a software-focused IT solutions and services provider that equips organizations to be agile and innovative, and for their people to be engaged, connected, and creative at work.

That means moving them to the cloud, helping them build the workplace of tomorrow, and enabling them to make smarter decisions about their technology.

By doing these things we help them create success for their customers and their people.

We stand proudly for our people and support their success through career development and advancement.

We are recognized and respected for our culture of inclusion and belonging, continuously striving to do what's good for our people and communities.

The impact you will have:

The
Portfolio Marketing Lead is a marketing communications role in Softchoice's Revenue Growth and Marketing organization, focused on defining and communicating our strategic narrative aligned to our portfolios and helping our sales teams through clear, specific, and detailed marketing and informational collateral for Softchoice's solutions.

Reporting to the Senior Manager, Portfolio Marketing and External Communications, you will work closely with Softchoice's leadership team and solution development leads in Softchoice's Security and Software Asset Management (SAM) business units.

What you'll do:

Identify priorities for Softchoice's Security and SAM business units in partnership with the BU leadership team
Develop a portfolio marketing content calendar based on the BU's solutions roadmap and current business priorities
Create positioning frameworks for all priority solutions to inform further content creation, including datasheets, customer presentations, and pages for our internal services directory called the Solutions and Services catalog
Prioritize and plan the creation of new collateral and communicate all content updates to the relevant business units and stakeholders typically, sales, enablement, BU leads, and category leads
Create planning and progress reports
Contribute to campaign planning, content review, and solution and service nomenclature
Design and manage brand awareness and lead generation campaigns, collaborating with the broader marketing organization to support business targets

What you'll bring to the table:

5+ years of experience in marketing communication, content marketing, or content creation role in the enterprise technology space.
Project coordination and project management skills.
Excellent verbal and written communication.
Creative thinking with strong presentation ability.
Deep understanding of the types of marketing collateral and the ability to write in distinctive styles for a range of audiences.
Experience in writing briefs, creating positioning statements, developing messaging frameworks, and creating presentation talk tracks.
A solutionfocused team player capable of working autonomously in a remote setting.
A natural curiosity along with the desire to share knowledge with others.
Ability to communicate concisely and with the confidence to engage with our leadership team members.

We understand that not everyone brings 100% of the skills and experience for the role.

At Softchoice, we offer opportunities to a diverse group including those with a variety of workplace experiences and backgrounds.

Whether you are new to corporate tech, returning to work after a gap in employment, or looking to transition and take the next step in your career, we are excited to learn more about you and encourage you to apply.

Why people love working here:

We offer hybrid and remote working opportunities.
Comprehensive benefits from day one of employment.
We offer meaningful work and opportunities for career growth.
Our team members have 2 paid volunteer days per year to give back to a cause of their choice.
We offer an opportunity to build and grow a career in the technology industry.
Recognized as a Best Workplace in Canada by the Great Place to Work Institute for 18 consecutive years.
Softchoice has been certified as a Great Place to Work in the United States for several years.
We have also been recognized as a Best Workplace for Women, Best Workplace for Inclusion, Best Workplace for Giving Back and Best Place to Work for LGBTQ+ Equality.
We have raised over $3 million through Softchoice Cares, our grassroots fundraising organization.

Inclusion & Equal opportunity employment:

We are an equal opportunity employer committed to diversity, inclusion & belonging.

People seeking employment at Softchoice are considered without regard to any protected category including but not limited to, race, color, religion, national origin, age, sex, marital status, ancestry, disability, veteran status, gender identity, or sexual orientation.

Require accommodation? We are ready to help:

Our commitment to your experience:

We are committed to the safety of all applicants and team members. With that in mind, we ha