Marketing Operations Associate - Toronto, Canada - Morgan Stanley

Morgan Stanley

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

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Description

Marketing Operations Associate

Job Number:
3234312

POSTING DATE:
Mar 23, 2023

PRIMARY LOCATION:
Americas-Canada-Ontario-Toronto

EDUCATION LEVEL:
Bachelor's Degree

JOB:
Wealth Management

EMPLOYMENT TYPE:
Full Time

JOB LEVEL:
Associate

DESCRIPTION

Morgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management and wealth management services. The Firm's employees serve clients worldwide including corporations, governments and individuals from more than 1,200 offices in 43 countries.

As a market leader, the talent and passion of our people is critical to our success. Together, we share a common set of values, grounded in integrity, excellence and strong team ethic. Morgan Stanley can provide a superior foundation for building a professional career. It's a place for people to learn, achieve and grow.

Job Description:

Responsibilities:

Partner with the Marketing AVP to ensure the content meets the business objectives.

Flawlessly execute our marketing campaigns and provide support to product and marketing colleagues to support campaign build, testing, and execution of marketing communications in various marketing technology platforms (primarily SFMC)

Rigorously track and monitor past and current campaign performance and user behavior to recommend strategies and campaigns that will drive conversion and engagement.

Continuously stay on top of the marketing technology industry and our platform capabilities to optimize and extend our marketing effectiveness in digital channels.

Build strong relationship building skills with business partners in Marketing, Product and Technology.

Develop campaign reporting, analyze results and recommend improvements.

QUALIFICATIONS

Qualifications:
2-5 years of hands-on experience with marketing technologies, including ESP/Marketing Automation technology (SalesForce Marketing Cloud, Marketo, etc.).

Comfortable working and tracking campaigns in Salesforce.

5+ years of experience with digital campaign effectiveness for clients and prospects, marketing programs - cross-channel marketing.

5+ years understanding of Financial Services products and the industry, including driving marketing efforts on behalf of Financial Advisors / Wealth Management businesses, a plus.

Highly collaborative, self-motivated, results-oriented and a creative thinker.

Resourceful problem-solver who is comfortable with new technologies and concepts.

Strong communications skills both verbal and written - creative skills to guide the design.

Superb organizational skills and attention to detail, process oriented.

Bachelor's degree in Marketing, Business, Technology, Operations or related field.