Mscac Digital Media/web Officer - Toronto, Canada - University of Toronto

University of Toronto

Verified Company

Toronto, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Date Posted:02/17/2023

Req ID: 29807

Faculty/Division:
Faculty of Arts & Science

Department:
Dept of Computer Science

Campus:
St. George (Downtown Toronto)

Position Number:

Description:

About us:

The Faculty of Arts & Science is the heart of Canada's leading university and one of the most comprehensive and diverse academic divisions in the world.

The strength of Arts & Science derives from our combined teaching and research excellence in the humanities, sciences and social sciences across 29 departments, seven colleges and 46 interdisciplinary centres, institutes and programs.

We can only realize our mission with the dedication and excellence of engaged staff and faculty.

The diversity of opportunities and perspectives within the Faculty reflect the local and global landscape and the need for curiosity, innovative thinking and collaboration.

At Arts & Science, we take pride in our legacy of innovation and discovery that has changed the way we think about the world.

Established in 1964, the Department of Computer Science is ranked among the top computer science departments in the world.

Our faculty have been presented with a wide variety of honours and awards over the years, including two Turing Awards, and many other national and international honours.

We provide diverse programs and research opportunities while consistently producing high-impact research that is among the most highly cited in computer science.

Your opportunity:

Under the direction of the MScAC Marketing & Communications Manager, and in close collaboration with the Department of Computer Science (DCS) Senior Communications and External Relations Officer, as well as the communications offices of the partner departments, the incumbent will be responsible for supporting the MScAC's marketing and communications strategy by developing and executing on the program's digital media strategies and initiatives.

This position will be a key team member to raise the profile of the MScAC brand within the digital landscape and strengthen internal and external communications with the program's stakeholders.

Critical to success in this position will be aligning activities with the overall vision for the MScAC marketing and communications strategy, ensuring the needs of multiple stakeholders are met, and establishing a cooperative process for collaboration with MScAC partner departments.

Your responsibilities will include:

Implementing digital communication plans across a broad range of marketing/communication channels
Advising on best practices and strategies to maximize digital communication initiatives
Analyzing and recommending options for the development of visual expression/layout of digital assets
Producing promotional and outreach materials
Maintaining information on digital platforms
Advising others on website design and content
Coordinating website updates and ensuring technical issues are resolved
Analyzing the effectiveness of campaigns and/or programs using metrics

Essential Qualifications:

Bachelor's Degree in Digital Media, Communications, Marketing, Website/ Graphic Design, English or a related field, or an equivalent combination of acceptable education and experience.
Minimum four years of recent and relevant experience in developing and executing multimedia channel strategies and tactics.
Knowledge of and experience with communication and brand management strategies for multimedia channels, including the ability to assess the effectiveness of those strategies in a variety of markets and adjust as needed.
Knowledge of and demonstrated experience with social media channels and their respective participants (Facebook, Twitter, LinkedIn, YouTube, Pinterest, Instagram, Snapchat,TikTok, etc.), and how to best utilize each channel,
Strong communication skills including strong verbal, writing, and editing skills.
Excellent analytical and presentation skills.
Experience working within an ecosystem of related website platforms and social media channels.
Experience maintaining an editorial calendar for multiple digital channels.
Advanced skills in photography and videography production and editing in Adobe Creative Cloud or other relevant platforms (e.g., preparing rundowns, booking spaces, identifying equipment required, writing script, editing audio and visual elements, etc.).
Advanced skills in content management and publishing tools (e.g., OneDrive, SharePoint, Box, MyMedia, YouTube, Vimeo or similar).
Advanced skills in website building and management tools (e.g., Square Space).
Must be flexible and adaptable with a high level of initiative and results orientation, and the ability to foster that expectation in others.

Assets (Nonessential):

Experience in building collaborations and partnerships with industry and institutions domestically and internationally.
Knowledge of issues and trends in student recruitment, alumni relations a