Internal Communications and Engagement Specialist - Waterloo, Canada - University of Waterloo

University of Waterloo

Verified Company

Waterloo, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Overview:

The Internal Communications and Engagement Specialist is responsible for developing a wide range of internally focused communication products within the Faculty of Science to create a community of knowledge sharing between departments/schools.

Under the direction of the Director, Communications & Marketing, the role works closely with multiple stakeholders within the Faculty to communicate faculty news, events, and announcements to our internal audiences of staff, faculty, and students.

Responsible for developing and delivering consistent, professional, and creative content to engage our internal audiences.

The Specialist has significant knowledge of internal communications best practices and experience in project managing and implementing internally focused initiatives.

The role requires a passion for employee communication, storytelling, community-building, user experience design and working knowledge of website best practices.

Responsibilities:

Internal Communications

Lead the development and implementation of an effective internal communications program to foster increased information sharing among the Faculty's departments, schools, and associated research centres
Ensure consistency of voice and message across all internal channels
Gather information, conduct research, interview sources and write content for ongoing deliverables associated with the internal communications program
Support internal department teams with content creation, content calendars, and content review when needed
Build relationships with faculty and staff to maintain awareness of all teaching and research activities within Science and enhance stakeholder participation in internal communications
Ensure relevant external news is shared with key internal stakeholders through our Intranet
Own and manage the daytoday activities of ad hoc internal communications, including acting as an advisor to departments and colleagues on best practices
Review all internal communications to ensure consistency of voice and alignment with communications strategies as set with the Faculty Strategic Plan
In consultation with the Director, Marketing & Communications, develop and manage plans for handling internal communications at times of crisis; create and deliver any necessary internal communications and engagement plans following a crisis

Employee Engagement

Develops and builds strong relationships and maintains a network with Faculty of Science colleagues by establishing twoway communication channels
Provide support and clarification to internal stakeholders and Faculty leaders to ensure they are confident in delivering key messages and to strengthen internal communications aligned with the successful execution of the Faculty Strategic Plan
Champion employee engagement surveys for the Faculty, ensuring meaningful feedback and metrics are in place to monitor initiatives
Interacting with members of project teams, faculty members and instructors, staff, and students about new or ongoing strategic projects and new ideas and how to share them with other internal audiences
Builds frameworks/systems to support cultural and social connections among people that are not directly workrelated

Web Management

Supports the content management of the portfolio of Science websites, including the look, navigation, user interface, and functionality of each website
Adhering to the University's web strategy and policies, manage the Science Intranet and department websites
Plans and publishes materials to the portfolio of Science websites for our stakeholders, including students, alumni, faculty, and staff
Regularly reviews and edits content on all Science websites to ensure consistency, relevant uptodate information, and avoid duplication on the various websites/pages
Maintains and updates web content that promotes and amplifies the awards and achievements of the Faculty
Stays up to date on current UX/UI trends, digital accessibility tools and best practices and shares this knowledge with colleagues/stakeholders

Measurement and Impact

Analyze and segment internal audiences to target communication effectively
Maintain a strong understanding of different internal audiences. Use this knowledge to ensure the tone, language and format of internal communication is accessible and read by a range of Faculty groups
Bring together views and perspectives of stakeholders to gain a wider picture of the landscape surrounding activities and policies
Explore employee engagement data to understand the context for internal communication, identify challenges and barriers, and suggest actions for improvement
Recommend and initiate new channels for internal and leadership communication
Develop tools and vehicles to generate sources of data to inform internal and leadership communication
Monitor and evaluate the effectiveness of internal communication strategies and tactics for continuous improvement

Qualificat