Marketing Assistant - Vancouver, Canada - Pedalheads

Pedalheads

Verified Company

Vancouver, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Our mission
We inspire kids to believe in themselves.

Who we are
We are a fast-growing leader in children's programming who offer high-quality bike and swim lessons across North America.

Why you'll love working at Pedalheads

Growth
Pedalheads has 170+ locations in 40+ cities with 2000+ amazing staff who get to teach 70,000+ children every year.

Pedalheads has grown more than 50% over the past 2 years while maintaining a "love what you do" culture with considerable flexibility and opportunity for professional growth.

Culture
Our people consistently attribute their love of working at Pedalheads to the culture and team. We're passionate about creating a supportive, energizing team environment with fun, friendly and driven people.

Opportunity

We are truly known for developing our people and teams to their highest potential in a way that builds skills and confidence for life.

Our progressive, collaborative culture and ambitious North American expansion plans translate into all kinds of career growth and development opportunities.

Purpose

By teaching fundamental skills, building confidence and igniting their sense of adventure, we can forever impact the life of a child.

Pedalheads also offers a generous bursary program and give back program through annual social giving, and we are continuously working on meaningful ways to make communities better for having us there.

About the Marketing Assistant Role

The Pedalheads brand is growing quickly and so is our marketing team We have a critical role to fill that is both administrative and marketing focused.

At the core, this role will make the team more efficient by supporting various people and tasks.

It's a fun, fast-paced and dynamic role that will expose the Marketing Assistant to continuous learning and development in many different aspects of marketing.

The Marketing Assistant role will be responsible for the following:

Administration

Ensure all files from external designers are saved and organized on the internal digital asset manager (Sharepoint).
Manage the reconciling of all monthly budget expenses
Pay all marketing invoices
Swag and merch sourcing and ordering
Notetaking, meeting scheduling and agenda coordination for crossfunctional teams
Management of Asana (project software)

Social Media Support

Be the voice of Pedalheads brand by responding to our online community across social media channels
Monitor consumer reactions on social media platforms
Check scheduled social media posts for posting quality
Research and present ideas for social media and blog content
Support the deliverables tracking for Pedalheads Ambassadors' content on social media
Monitor analytics and consumer reactions for our website and report on social media analytics every month
Support the search for Parent Ambassadors by suggesting parents that may be a good fit
Occasional camp visits to capture content for social media feeds

Internal Marketing Requests

Use basic graphic design skills to resize, edit and export marketing digital and print assets and organize files on Sharepoint/Dropbox
Triage and support the tasks submitted into the marketing requests portal (ie. promotional code creation and internal communications, asset resizing)
Support internal teams by exporting data requests on HubSpot as needed
Create, organize and track promo codes for community events, bursaries and scholarships and other requests
Conduct market research to uncover customer and region specific insights

Third-Party Marketing

Liaise with thirdparty advertisers and provide assets as required
Create event listings for special events and programming

Core Competencies

Strong organizational and time management skills
Excellent written and verbal communication skills
Proficiency in MS Office and InDesign, Photoshop or Illustrator
Basic understanding of marketing principles and strategies
Attention to detail and ability to multitask
Analytical and problemsolving skills
Knowledge of digital marketing channels and platforms
Ability to work independently and collaboratively in a team environment
Flexibility and adaptability to changing priorities and deadlines
Passionate and collaborative participates in culturebuilding and proudly represents the Pedalheads brand

Qualifications

Experience and Education

12 years experience in marketing
An undergraduate degree or diploma in marketing, communications or business administration although an equivalent combination of education and experience will be considered.
A background in sports or children's programming is an asset but not required.

Application Process

Pedalheads_ is committed to creating and upholding a diverse, inclusive, and equitable environment that is respectful and welcoming to everyone. We believe that our programs are enriched by the presence of many voices from a variety of racial, cultural, and r