English Copywriter - Laval, Canada - Laura Canada

Laura Canada

Verified Company

Laval, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Company Description

Join our team to achieve your full career potential We are proactive, outside the box thinkers and doers who stop at nothing to make the iconic Laura and Melanie Lyne brands shine Privately owned and based in Laval, Quebec, with a strong vision for innovation and optimizing the employee and client experiences, we continue to help generations of Canadian women to look and feel their best.

Job Description:

As the English Copywriter, you will contribute to Laura's success by creating compelling, brand-appropriate marketing collateral for online and print initiatives, social media channels, as well as internal and external communications.

How will you support the team?

Write descriptive copy and titles for products on our site, ensuring that they are effective and accurate, in order to improve sales
Validate that all information in our product descriptions is correct by verifying grammar, spelling and syntax
Interact with merchandising teams and advise them on contentrelated matters, such as product issues at the copywriting level, establishing priorities and meeting deadlines
Write highly effective and targeted copy for both brands, including but not limited to landing pages, contests, homepages and static content pages
Work with graphic designers to ensure copy tone and style are consistent with visual tone and style
Write and edit marketing copy, including but not limited to brochures, magazines and instore signage
Write copy for online advertising initiatives, including PPC campaigns, social media ads and various display networks
Ensure that all creative, editorial and product copy promotes branding to achieve sales objectives
Ensure that all online content is SEOfriendly

Qualifications:

The people who thrive with us have:

A Bachelor's degree in communications/journalism or any other related field
23 years of experience as a copywriter, preferably in retail
Excellent knowledge of Microsoft Office
Exceptional writing skills, including the ability to write in a range of voices and styles for varied projects and diverse audiences
Superior knowledge of grammar, spelling and punctuation
Solid organizational skills
Good interpersonal skills
The ability to communicate in both French and English

Don't miss this opportunity to join an exceptional team
Additional Information

Laura Canada is an iconic and innovative family-owned retailer housing two leading women's fashion apparel brands, Laura and Melanie Lyne.

Based in Laval, Quebec, we design, produce, market and distribute quality apparel across Canada. We proudly employ over 2,000 dedicated team members and operate more than 140 locations and two online stores.

We attribute our success to the unwavering commitment of our team to delivering outstanding customer experiences while embodying our shared values of integrity, respect, teamwork, performance, and passion.

At Laura Canada, we believe that delivering an outstanding customer experience is driven by our commitment to an outstanding employee experience.