Assistant Marketing Manager - Toronto, Canada - Eataly North America

Eataly North America

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Company Description

Eataly is the world's largest artisanal Italian food and beverage marketplace Eataly is not a chain; each Eataly is different, with its own character and own theme - but all with the same aim

for our guests to:

EAT authentic Italian food at our restaurants, cafés and togo counters
SHOP a selection of highquality Italian, local and homemade products
LEARN through our classes and our team's product knowledge

Job Description:

The Assistant Marketing Manager provides support to the Area General Manager, Marketing in the creation, organization, execution and supervision of strategies and campaigns to drive store sales and traffic, promote products, and continue to develop Eataly as a leader in the food industry.

Reports to the Area General Manager, Marketing, and supervises members of the Marketing Team.

Strategizes creatively with the Marketing team to develop and execute 360day Marketing/Communications plans through store events and programs, media, community partnerships and promotions around Eataly's products and services
Manages and develops key community and marketing business relationships with external partners
Manages the Communications and Graphics functions and teams, including scheduling, training, coaching and progressive discipline
Oversees content for digital channels and ecommerce, including photos and copy
Directs all ecommunication (newsletters) in conjunction with PR & Communications lead
Collaborates with the Events Manager on development of instore events to ensure alignment with overall store goals and annual marketing strategy
Oversees execution of brand partnerships led by the corporate Product team
Performs other duties as required or assigned

Qualifications:

4+ years of experience in a marketing position
Experience managing people in a diverse, fastpaced retail or restaurant environment
Knowledge of and contacts in the food industry
Excellent written and verbal communication and relationshipbuilding skills
Knowledge of and passion for Italian culture, food and drink preferred

JOB REQUIREMENTS