Digital Marketing Coordinator - Vancouver, Canada - It's Your Time Business Services Inc

Sophia Lee

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Sophia Lee

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Description

Job Overview

Responsibilities

Digital Marketing Services:


  • Oversee the completion of all digital marketing work and performance for client campaigns, ensuring work is completed on time and to the Periphery standard (which this person will set).
  • Monitor the overall quality of digital campaigns and update standards to meet and exceed industry standards where applicable.
  • Manage the internal team and contractor work pipelines and report on risks internally as early as possible. Includes reports and estimates.
  • Update company leadership on the status of digital marketing campaigns, work estimates, work quality, and timeliness on a regular schedule (scorecard provided).

Others:


  • Keep abreast of new developments in the digital marketing industry and share them with the digital team.
  • Participate in client meetings and other business development and/or marketing activities.

Knowledge & Skills:


  • Content creation of photography, video, graphics, video editing, photoshop, sound editing.
  • Expertlevel knowledge of digital marketing platforms (Google, FB, IG, LinkedIn, Pinterest, Snap, TikTok, etc.), digital marketing best practices, and website analytics.
  • Excellent understanding of digital marketing KPIs, A/B testing, campaign setup, and optimisation.
  • Familiarity with addesign, copy writing, and reporting.
  • Ability to think critically, solve problems (with mínimal supervision), and work in an organised, consistent manner.
  • Team player willing to step in if team members need help, solve problems, and stay positive in challenging situations.
  • Ability to translate complex problems into actionable recommendations.
  • Excellent communication and interpersonal skills.

Experience

  • 4+ years of experience in a digital marketing or advertising position (using digital marketing platforms, setting up campaigns, optimising performance, A/B test, etc.) (waived for recent graduates)
  • Proven track record of successfully creating and managing campaigns for clients with sixfigure budgets.
  • Experience with implementation of tracking, monitoring and management of tags and pixels across multiple campaigns, with tools such as (but not limited to) Google Tag Manager and Facebook Pixels".

Bonus Points:


  • Experience in a small business environment. Other fastpaced work environments are applicable.

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