Campaign Manager - Toronto, Canada - AdParlor
Description
Leading marketers leverage AdParlor to scale their digital marketing programs to new heights.As one of the longest standing badged Meta Partners, AdParlor's trusted advertising experts partner with brands ranging from multi-billion dollar companies to digital disruptors.
AdParlor's foundation of success boils down to three things:our lockstep alignment with the mission of the client; our experienced and strategic paid social specialists; and our technology that provides campaign governance, automation, unified cross platform reporting, and creative personalization across platforms to unlock new levels of scale and efficiency.
Founded in 2008, AdParlor holds strategic partnerships with Meta, TikTok, Google, Snapchat, Pinterest, Twitter, and LinkedIn.As a subsidiary of Fluent, the nation's largest performance marketing company (NASDAQ:
FLNT), we offer unparalleled stability.
Why work with us?
- Our team is at the forefront of the marketing landscape, focused on providing our clients with groundbreaking solutions and exceptional service every day.
- We work with some of the most innovative direct marketers and agencies in the world. These partnerships encourage a resultsoriented approach and ensure the learning never stops. Same goes for the fun. Check out our client list on our website
- We foster the growth of each team member and help to ensure your career path continues in a positive direction.
- AdParlor works with the latest technology and measurement solutions and has access to platform alphas and betas. Innovation is one of our core values.
- Learn from the best Our teams are composed of some of the smartest and most supportive people in the digital advertising space. We know this because our clients and platform partners tell us constantly
What will you do?
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Account Ownership: Own the success of the campaigns you manage, working alongside the Account Team to ensure a top-notch client experience.
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Strategic Planning & Execution: Assist in the media strategy development with complete control of tactical execution of campaign; constantly challenging the status quo by identifying both new and improved execution strategies that will increase overall performance and efficiency, in turn leading to higher client satisfaction and retention.
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Reporting Insights: Work closely with Account Team to deliver strategic insights and actionable recommendations on weekly, monthly, and quarterly business reviews.
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Revenue Growth: Partner with the Account Team to pinpoint and recommend growth and testing opportunities that align with client KPIs.
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Cross-functional Coordination & Support: Coordinate with internal teams to inform improvements and support various needs including marketing, creative, finance, etc.
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Social Industry Knowledge: Stay on top of all best practices for measurement, ad creation and targeting and platforms; understand the competition and ever-changing client goals within the digital advertising industry.
Requirements:
- Minimum 24 years' work experience in a client service role at a performance marketing agency, retail/ecommerce company, or a management consulting firm.
- Experience running eCommerce, Lead Generation, App Install/Re-Engagement, and Direct-Response focused campaigns within a realtime bidding environment or auction system.
- Intermediate working knowledge of Excel (for qualitative and quantitative analytic techniques for investigating campaign performance and managing campaigns).
- Interest in online advertising with an emphasis in video, social, programmatic display.
- Resourceful and strategic able to find solutions and deliver results within a rapidly changing, entrepreneurial, technologydriven culture.
- An appetite for continuous learning
Benefits
At AdParlor, we like what we do, and we like who we do it with.
Our team is a tight-knit crew of go-getters; we love to celebrate our successes In addition, we offer a fully stocked kitchen, catered lunch two days a week, and our team keeps the calendar stocked with activity-filled events.
When we're not eating, playing ping pong, or planning social events, AdParlor folks can be found participating in recreational sports leagues, networking with local charities, and bonding across teams during quarterly outings to sports games, fun dinners, and meditation classes.
And we have all the practical benefits, too- Competitive compensation
- Ample career and professional growth opportunities
- Health, dental, and vision insurance
- Retirement savings with competitive employer match
- Volunteer and philanthropic activities throughout the year
- Educational and social events
- The amazing opportunity to work for a highflying performance marketing company
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