Customer Marketing Specialist - Montréal, Canada - Transat Tours Canada

Transat Tours Canada
Transat Tours Canada
Verified Company
Montréal, Canada

1 month ago

Sophia Lee

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Sophia Lee

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Description
Company Description

Be part of the journey

Come aboard a committed and human company that needs you


Why should you join our team? We offer the pride of working for a local company with an international reach, with professionals who are passionate about travel You will evolve in a stimulating telecommuting environment where team cohesion is paramount.

And of course, you will take advantage of our travel benefits to discover our destinations on board the best leisure airline in North America


Job Description:


Transat is currently looking for a Customer Experience Marketing Specialist to continue the transformation of marketing practices based on clearly identified customer data and strategic targets.


The specialist will have to deepen the knowledge of priority customer segments and support the construction and improvement of customer journeys.

He/she will implement the necessary tools to track customer-related objectives and will interpret these to guide strategic recommendations.


He/she will represent customer needs by collaborating with marketing teams (data analysts, products, brand) and will participate in various projects to improve satisfaction indicators.


  • Understand the customer landscape, behavior and expectations to guide the evolution of the value proposition, customer strategy and experience design;
  • Participate in the implementation of a customer advisory board;
  • In collaboration with the Voice of the Customer analyst, monitor and understand customer satisfaction data (CSAT) and identify potential optimizations in the customer journey;
  • Contribute to crossfunctional projects by representing the voice of the customer;
  • Participate in the deployment of the Voice of the Customer Program;
  • Create customer journey map to define the desired experience and develop them for priority customer segments;
  • Target customer experience best practices and benchmark in the airline industry;
  • Occasionally prepare and facilitate ideation/cocreation and multidisciplinary collaboration sessions inspired by Design Thinking methods.

Qualifications:


  • University diploma in marketing or related relevant field;
  • 2 years of relevant experience in marketing, customer experience;
  • Knowledge of Qualtrics (an asset);
  • Be passionate about the customer;
  • Knowledge of CSAT and NPS indicators;
  • A good command of Microsoft Powerpoint;
Additional Information

LI-CB1

LI-Remote

**Employment Equity
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