Alyssa Antonio

I am a motivated recent graduate of the Bachelor of Commerce Program with a specialization in Marketing from MacEwan University. With a strong foundation in marketing strategies and a passion for utilizing digital platforms, I am eager to apply my skills, experience, and knowledge to drive impactful marketing initiatives.

Throughout my academic journey, I have developed expertise in social media marketing, conducting marketing research, and refining my editing and writing skills. I am equipped to effectively analyze data, create compelling content, and deliver impactful presentations.

In my professional experience, I have served as a Receptionist at Weekly Trim True, where I not only ensured a seamless customer experience but also actively managed social media content and collaborated with influencers to enhance brand visibility. Additionally, my role as a Research Assistant at MacEwan University allowed me to contribute to the development of case study analyses, fostering critical thinking and problem-solving abilities.

As a dedicated and detail-oriented professional, I am committed to staying up-to-date with industry trends and continuously expanding my marketing skill set. I am now seeking new opportunities where I can contribute my enthusiasm, creativity, and strong work ethic to drive marketing success.

Strong background in marketing and communications with a focus on digital media and social media management. As an administrative assistant at Weekly Trim True, I have gained relevant skills in copywriting, e-commerce management, and social media management. I have additionally demonstrated my ability to coordinate multiple social media accounts for HavVoice MacEwan while managing a team of communications students through overseeing tasks and KPI goals for the team. 

Furthermore, I have experience in market research, content creation, and project coordination. I have successfully executed marketing projects and case studies, demonstrating proficiency in writing, experience in publishing, and market research. I have strong written and verbal communication skills, combined with an attention to detail and commitment to accuracy. I have showcased my ability to work both independently and collaboratively in fast-paced environments, managing multiple priorities effectively. 

I have recently graduated with a Bachelor of Commerce in marketing, which has provided me with a strong foundation in the principles and strategies of marketing. Throughout my degree, I have gained comprehensive knowledge in areas such as consumer behaviour, market research, advertising, branding, and digital marketing. 

In addition to my marketing specialization, I have pursued coursework in related fields that contribute to my overall skill set. This includes foundational design principles, communication, and information technology, which equipped me with valuable skills in written and verbal communication, content creation, and digital tools.