Daniela Rodríguez

I have a passion for designing and developing all aspects of digital experiences and visual materials for web and mobile platforms.

Since I was a kid I've always enjoyed using and playing with apps and devices. I've always been that person that guides family and friends on how to use things that are not that intuitive for them.
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As I was growing up I started to pay close attention to how things that surround us work and how people behave using technology. If there was a usability issue I would ask myself how can this be solved or improved?

I decided to dive into UX/UI because it allows me to work on those experiences that people go through every day when using platforms they are not familiar with.

UX & UI Designer, Product Manager, 2020 - Present Cya Inc. Toronto, ON.

I co-create engaging experiences that helped our product to increase usability.
Password to access case study: cs-cya-

In my multidisciplinary role, I ...

Lead and coordinate the team to develop improved versions of the platform.

Develop and document project requirements for our web and mobile platform.

Create and optimize content and features for the platform using a variety of software tools.

Apply UX tools and methodologies to develop new features (flows, sketches, wireframes, journey maps, and prototypes).

Research and evaluate interactive media tools to provide feedback.

Do comparative and competitive research, data analysis, ideation, rapid prototyping, and testing for innovative tools.

INM - Interactive Media Design Diploma - 2019 Seneca College, Toronto, ON. GPA: 3.7