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Kitchener
Edgar Moreno

Edgar Moreno

Product Owner | Business Analysis

Technology / Internet

Kitchener, Waterloo

Social


About Edgar Moreno:

As a Product Owner and Digital Product Manager, I specialize in leading agile teams to create innovative, data-driven solutions that enhance user satisfaction and drive business growth. With over 15 years of experience in product roadmap planning, backlog management, and stakeholder alignment, I have successfully launched high-impact digital products that increased revenue and optimized processes.

My expertise spans Agile, Scrum, Kanban, API integrations, Business Model Canvas, JIRA, and Data Analytics. I thrive in dynamic environments where I can collaborate with engineering, design, and marketing teams to align product strategies with business goals.

Key Achievements:
- Led product launches, increasing revenue by 20% through automation and enhancements
- Improved user acquisition by 30% with data-driven onboarding strategies
- Optimized internal workflows, reducing manual work by 25% via process automation

I'm always open to discussing new opportunities and collaborations in the Canadian tech ecosystem. Let’s connect!

Experience

Product Manager | Sep 2021 – Present 

Kilonova

  • Led the end-to-end development and successful launch of multiple software products, ensuring timely delivery within budget and strategic alignment with business goals.
  • Collaborated closely with engineering, design, and marketing teams to define product vision and roadmap, driving a 20% increase in revenue through product enhancements and automation.
  • Spearheaded the go-to-market strategy for two key products, coordinating marketing initiatives, sales strategies, and customer support to maximize adoption.
  • Improved user acquisition by 30% by optimizing product usability, streamlining customer onboarding, and integrating with financial platforms.
  • Established clear communication channels with internal and external stakeholders, ensuring continuous alignment with the company’s strategic objectives.

 

Product Owner / Business Analyst | Oct 2006 – Aug 2021

ITC – Colombia

  • Prioritized product backlogs, ensuring alignment between business needs and technical execution, leading to a 20% increase in sales.
  • Managed product roadmaps and incremental releases, driving continuous improvements that enhanced customer experience and market competitiveness.
  • Served as a bridge between business and technical teams, collaborating with Development, UX, and Business to translate operational needs into impactful product features, resulting in a 30% increase in user satisfaction.
  • Collected customer feedback and usage data, optimizing product features and driving higher adoption rates.
  • Conducted data analysis to identify inefficiencies, leading to process automation that reduced manual work time by 25% and improved team productivity.
  • Designed and implemented key performance indicators (KPIs) to measure the impact of new features and processes, increasing customer conversions by 15%.
  • Developed analytics dashboards and reporting tools, enabling leadership to make data-driven decisions that supported company growth.

Education

Postgraduate Certificate in Financial Technology – Conestoga College, Canada (2025)
Postgraduate Certificate in Global Business Management – Conestoga College, Canada (2024)
Postgraduate Certificate in Digital Product Management – IEBS de España, Spain (2024)
Bachelor’s Degree in Industrial Engineering – Universidad Nacional de Colombia, Colombia (2006)

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