Erin van der Lee

I’ve worked with Tech companies for over a decade using the power of content to create great customer experiences. I have a passion for delivering the right content to the right person at the right time — and turning technical concepts into digestible, actionable takeaways.

My experience across Content, Product, Marketing, and UX is a unique blend that allows me to see the bigger picture while focusing on impact. From scrappy startups to public companies, I’ve led teams of writers, specialists, and designers, and thrive on fostering tight-knit team dynamics

I’ve spent most of my career writing and strategizing for SaaS and B2B tech brands, translating complex ideas into content that actually connects with people. At Okta, I led content strategy for their digital experience, partnering with UX and product teams to make topics like identity and access management approachable and engaging.

In my current role as Editorial Manager at Quietly, I oversee SaaS and fintech content for multiple clients—shaping narratives, refining tone, and ensuring every piece aligns with SEO strategy, audience intent, and business goals. I love the balance of creative storytelling and analytical thinking that SaaS content requires. It’s all about finding that sweet spot where technical insight meets human relevance.