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Winnipeg
Georgina Maxfield

Georgina Maxfield

Director of Finance/Controller/Finance Manager

Accounting / Finance

Winnipeg, Manitoba

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About Georgina Maxfield:

Accomplished CPA with over 25 years’ progressive experience in financial leadership across nonprofit, Indigenous, healthcare, corporate, and government sectors. Proven track record in full-cycle accounting, financial systems implementation, enterprise audits ranging from $50M to $100M, and strategic financial planning. Extensive expertise in budgeting, audit preparation, risk management, and regulatory compliance, including work with CRA, CCAA proceedings, and First Nations governance.

Recognized for integrity, strong analytical skills, and clear communication. Adept at leading cross-functional teams, mentoring finance staff, and building efficient, accountable financial operations. Highly proficient in financial software systems including Sage ACCPAC, QuickBooks, SAP Concur, Payworks, Pivot Payables, and RBC Express. Consistently meets critical deadlines while delivering high-quality financial oversight in complex, high-stakes environments

Experience

Financial Management & Oversight

  • Provided accurate financial insights and strategic advice to executive leadership, including the CEO, Finance Committee, and Board.
  • Prepared financial statements and reports to support decision-making.
  • Maintained financial systems, internal controls, policies, and cash flow oversight.
  • Managed financial assets to ensure transparency and accountability.

Accounting & Administration

  • Directed full-cycle accounting: accounts payable / receivable, payroll for 70+ staff, general ledger entries, and reconciliations.
  • Oversaw administration of group benefits, insurance, and lease agreements.
  • Managed corporate credit card program using RBC Express, SAP Concur, Pivot Payables, and Pivot EQ.

Budgeting & Financial Planning

  • Led annual budgeting process, including scenario planning and trend analysis.
  • Advised Directors on budget management and variance resolution.
  • Oversaw treasury functions and financial forecasting.

Audit, Controls & Reporting

  • Led annual external audit and addressed all auditor inquiries.
  • Ensured compliance with CRA requirements, including GST returns and remittances.
  • Managed financial and grant reporting; maintained government funding relationships and submitted timely claims.
  • Oversaw finances for Special Events Tourism Fund (SETF).

Strategic Process Improvement

  • Identified and implemented improvements to financial processes.
  • Developed KPIs to monitor and enhance financial performance.

Key Accomplishments

  • Successfully led financial system conversion from Sage ACCPAC to QuickBooks.
  • Completed general ledger setup in Pivot, Cloud, and EQ.
  • Designed and implemented budget programming in QuickBooks, enhancing planning accuracy and efficiency.

Education

CPA, CMA

Chartered Professional Accountants 

Bachelor of Commerce (Honours)

University of Manitoba 

Budget & Finance Management, Audit & Board Training

Indigenous Leadership Development Institute 

Certified Aboriginal Financial Manager (CAFM)

Certified Aboriginal Professional Administrator (CAPA)

Aboriginal Financial Officers Association

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