Koryn Greenspan

JOB TITLE, Urban Dog Walks Inc.| Toronto, ON                                                       2011 – 2022

Creator, Founder and Previous Owner of Urban Dog Walks Inc, a structured on-leash dog walking business in Forest Hill, Toronto.

• Business Creation, Strategy and Operation: Founded business model. Developed company process, procedure, staff roster and client base. Developed business plans and analysis to deliver desired results to both clients (300+) and team (12+).
• People and Culture Management: Recruited, trained, and coached teams of 10 -12, created and promoted a team-first, client focused working environment. Fostered inclusive team environment to ensure positive experience for all client and team members. 
• Client and Staff Scheduling: Implemented front and back-end team as well as client scheduling. Optimized resources to ensure all needs of the company were met. Worked with team to create language and clear communication of company ethos, work ethic and disposition with client and with other team members.
• Communications and Public Relations: Created, drove and executed market growth strategies to expand client base and media representation. Earned media is: Toronto Star, The Canadian Press, 1010 Talk Radio, Jewish Canadian News, Unleased Magazine, etc.
• Crisis Management: Managed all challenge in a logistical manner, ensured strong leadership to manage any situation at hand and provide positive team and client experience. 
• Finance Management: Executed company financial records. Managed and maintained budget, staffing payment, client payment and spending to ensure a positive cash flow environment at all times. Utilized financial metrics to develop quarterly business reports and reviews.
• Successful Execution of Company Sale: The sale of Urban Dog Walks was successfully secured in 2022, the company lives on and is thriving to this day.

JOB TITLE, Public Relations and Media Professional Toronto, ON       2001 -2011                       Full Time Successful Freelance PR and Media Pro working is Music, Arts, Fashion and Culture. 

• PR and Media Consulting 
• Business Development & Member Services: Zoom Media 
• Sole Proprietor and Publicist: Sass & Class Media Relations 
• Coordinator & Photographer Assistant: Elaine Fleck Gallery 
• Preparation & distribution of all press releases 
• Media outreach and liaison 
• Point of Contact for client to press 
• Secured earned media In: Toronto Star, Jewish Canadian News, CFRB 1010, CityTV, Globe and Mail, Canadian Press, National Post, etc. 

As a certified pet loss bereavement specialist I am the owner of The Parted Paw a pet loss and bereavement counselling service located in Toronto and helping clients globally. 

My Education includes:

Certified Pet Loss Bereavement Specialist 

ACC- ICF Certified Coach 

Public Relations Certification 

BA in Philosophy and Fine Arts