
Kritika Srivastava
Marketing / Advertising / Public Relations
About Kritika Srivastava:
A creative, self-motivated individual with 7 years of professional experience in multi-platform content planning & creation, internal communications, digital marketing, brand and experiential marketing.
I excel at identifying the need and ways to communicate strategically, mobilize resources to reach the targets, be it organizing an event or solving a business challenge.
I'm resourceful, dependable, and enthusiastic about what I do, and I always look at the bright side of things.
Experience
Retail Sales Associate (November 2023- Present) Canadian Tire Financial Services, Vancouver
- Welcome and assistcustomers professionally.
- Provide product information and guide purchasing decisions.
- Collaborate with retailpartners for effectiveproduct promotion.
- Utilize sales skillsto meet or exceed objectives.
- Swiftly manage and resolve customerinquiries and concerns.
- Maintain an organized and visually appealing retail space.
- Stay updated on product knowledgeand industry trends.
Marketing Manager (July 2021 – Aug 2023), M-Swasth, India
- Executed internal communication plans, fostering cross-functional collaboration and employee engagement.
- Implemented External Communications strategies aligning with the overall business strategy.
- Executed communication & brand strategy with a special focus on activations to elevate brand visibility.
Social Media Manager (July 2017 – July 2021), GandhiFellowship, India
- Organized, coordinated, implemented, and evaluated events and engagement initiatives.
- Created content, clicked pictures, & managed social media platforms for brand visibility & robust engagement.
- Supervised agency & stakeholders and worked for PR related activities.
- Led and managed the digital & social media communication for flagship campaigns.
Education
Master's in Business Administration
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