Kritika Srivastava

A creative, self-motivated individual with 7 years of professional experience in multi-platform content planning & creation, internal communications, digital marketing, brand and experiential marketing. 

I excel at identifying the need and ways to communicate strategically, mobilize resources to reach the targets, be it organizing an event or solving a business challenge. 

I'm resourceful, dependable, and enthusiastic about what I do, and I always look at the bright side of things.

Retail Sales Associate (November 2023- Present) Canadian Tire Financial Services, Vancouver

• Welcome and assistcustomers professionally.
• Provide product information and guide purchasing decisions.
• Collaborate with retailpartners for effectiveproduct promotion.
• Utilize sales skillsto meet or exceed objectives.
• Swiftly manage and resolve customerinquiries and concerns.
• Maintain an organized and visually appealing retail space.
• Stay updated on product knowledgeand industry trends.

Marketing Manager (July 2021 – Aug 2023), M-Swasth, India

• Executed internal communication plans, fostering cross-functional collaboration and employee engagement.
• Implemented External Communications strategies aligning with the overall business strategy.
• Executed communication & brand strategy with a special focus on activations to elevate brand visibility.

Social Media Manager (July 2017 – July 2021), GandhiFellowship, India

• Organized, coordinated, implemented, and evaluated events and engagement initiatives.
• Created content, clicked pictures, & managed social media platforms for brand visibility & robust engagement.
• Supervised agency & stakeholders and worked for PR related activities.
• Led and managed the digital & social media communication for flagship campaigns.

Master's in Business Administration