Reactorr January 1995 - at PresentMarketing Strategy, Product Development, Competitive Analysis, Enterprise SEO, Technical SEO, Site Audits, Keyword Research, International SEO experience.
Consultancy for demand generation, growth hacking, reputation management, digital strategy, online branding, SEO, content marketing that's worked with SMBs, multinationals, & Fortune 500's.
Wearer of many hats to create measurable results; media buyer, writer, inbound marketer, product marketer, account manager, marketing strategist, designer, CRO, UX, SEM manager, social media marketer, analytics specialist, account manager, SEO analyst, business development, sales, etc.
Past clients include;
Starwood Hotels, Cabela's, Epson, BAE Systems, Orbitz, Expedia, Agoda, Fossil, Sears, and more
Hootsuite February 2015 - August 2015Enterprise SEO, Competitor Analysis, Keyword Research, Site Audits, Technical SEO, Internal workshops & training, SEO strategies for demand generation
SEO / Marketing Director
Hotel Insider April 2013 - January 2015Managed online marketing strategy, product development, partner marketing, SEO
Senior Online Marketing / SEO Manager
Cedars Online October 2011 - July 2012Online Marketing, SEO, Analytics, Product Development, Digital Strategy
Senior SEO Manager
Netsurf Media April 2011 - October 2011SEO for several of the top online gaming sites.
Analytics, reporting, link building, content strategy, keyword research, site optimization
Managed annual budget and internal/external teams. Reported to SEO Director and CMO.
Acquired by Cedars (above)
Online Marketing Manager
Think Shift September 2010 - January 2011Online marketing, SEO, SEM, social media, analytics and digital strategy. [contract]
Virtucom/Weopia May 2009 - January 2011Product development, Internet Marketing, SEO, PR, business development, partner marketing
Tipping Canoe November 2008 - May 2009* SEO Manager for a network of large sites - HotUKdeals.com, Quidco.com, and others
- Enterprise SEO, analytics, keyword research / competitive analysis
- Product development for new initiatives/projects
Web Marketing/SEO Specialist
Blizzard Interactive June 2005 - June 2008Online Marketing, Product Development, SEO in finance for client in US, UK, and Australia.
Cocoon Branding January 2003 - May 2005* Campaign planning, strategy, online marketing, copywriting, media buys, PPC, PR
CNBC August 1995 - February 2001Began in Master Control Room (MCR) and studio.
Transitioned to editorial starting as a news associate and rose to assistant producer.
Red River College
2005 - 2008
(3 years) Manitoba
BA, Media and Communication (BAMC)
1995 - 1998
(3 years) Central and Western District