About Melina Brum:
Candidate with a four-year Bachelor of Arts degree in Social Sciences. Experience with content writing, editing, digital marketing, communications, social media, sales, luxury, fashion, and customer service.
Possesses excellent multi-tasking skills with a proven record for performing well under pressure. Exemplary problem-solving and organizational skills.
Experience
Associate Editor
Narcity Media - Ontario
February 2022 to Present
- Work with high-profile brands (i.e. Budweiser, Taco Bell, Subway, Sol Cuisine, McDonald's).
- Adapts to and successfully fulfills client requests.
- Meets editorial standards.
- Matches the tone of different brands.
- Proofreads, fact-checks, and edits content according to company guidelines and client requests.
- Sources photos and utilizes social media marketing skills.
- Adapts to new platforms.
- Uses platforms like ClickUp, Slack, and Google Drive.
- Encourages optimal engagement by providing top-notch content.
Sponsored Content Writer
Narcity Media - Toronto, ON
June 2020 to Present
- Turns the brand's key messages into a story.
- Matches the brand's tone.
- Works with high profile clients.
- Works collaboratively with Sponsored Content (Studio) department.
- Adapts to and successfully fulfills the client's requests.
- Utilizing social media marketing skills.
- Title pitching, social media caption pitching, cover photo pitching.
- Photo sourcing.
- Writes informative, advertorial, custom, and listicle articles.
- Adapts to new platforms.
- Provides ponsored content for various widely recognized brands (ie. KFC, Cadbury, Taco Bell, Hello Fresh, etc).
Key Holder
RUDSAK - Niagara-on-the-Lake, ON
October 2017 to Present
- Dress mannequins for displays.
- Change or rotate window displays, interior display areas, or signage to reflect changes in inventory or promotion.
- Develop ideas or plans for merchandise displays or window decorations.
- Receive and ship transfer orders.
- Provide excellent customer service to clients, in-store, and via phone and e-mail.
- Commission-based sales floor.
- Work as a team with co-workers.
- Strengthen leadership and customer service skills.
- Assist in training and managing sales associates.
- Cash handling on POS systems.
- Resolve situations effectively and efficiently.
- Assist in managing day-to-day business operations.
Content Writer
Honest Brand Reviews - Toronto, ON
April 2021 to June 2021
- Work from home, independently.
- Creates thorough ~2,500-word brand reviews.
- Researches customer reviews.
- Actively incorporates SEO keywording.
- Writes content that answers readers' questions about companies and their products, values, and origin.
- Uses a conversational yet informative tone.
- Reviews and corrects any content errors.
Editorial Intern
See Girl Work - Toronto, ON
July 2020 to April 2021
- Works independently.
- Presents article pitches to the editor.
- Reviews and corrects errors in content, grammar, and punctuation, following formatting guidelines.
- Researches and analyzes background information related to stories in order to be able to provide accurate information.
- Advertises articles on social media.
- Writes about various lifestyle, fashion, and wellness topics.
Digital Writer
HOLR Magazine - Toronto, ON
June 2019 to April 2020
- Selects photographs to illustrate the material.
- Assists in laying out material for publication.
- Reviews and corrects errors in content, grammar, and punctuation, following formatting guidelines.
- Researches and analyzes background information related to stories in order to be able to provide accurate information.
- Checks reference materials, such as books, news files, or public records, to obtain relevant facts.
- Develops content ideas, considering audience appeal.
- Presents article pitches to the editor.
- Advertises articles on social media platforms.
- Adapts language and tone of messages based on product and medium.
- Writes articles for fashion campaigns and limited edition collections.
- Works independently from home.
Lifestyle Writing Intern
Blysee Magazine - Denver, CO
January 2019 to June 2019
- Provides responsive service to the company by holding consistent work hours.
- Develops clear contracts and creates project proposals.
- Uses social media platforms and advertising services to promote services.
- Writes blog posts and social media posts, website copy, and articles, carefully proofreading each in order to provide clear and consistent work.
- Uses email and telephone communication to discuss projects and complete assignments.
- Writes over 1000-word pieces on mental health, lifestyle, entertainment, fashion, beauty, and self-help categories.
Education
Brock University: Bachelor of Arts in Social Sciences
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