
michael severyn
Sales
About michael severyn:
I have a strong history of business development on a global basis with sales and partners in 68 countries, as well as opening factories and distribution in 5 countries. More recently, I have been the CRO in 2 automotive businesses (growth of 25% in both) one SaaS focussed and the other parts focused. I have introduces AI from call to cash and revolutionized all of the companies I have managed. I have worked with PE companies for the last 20 years with funds ranging from $6B-$80 in deployed capital.
Experience
Global Sales Leadership with teams in 24 countries servicing 6 continents selling into 68 countries.
Market Expansion from Domestic North American focused, into multiple international Markets (NA, EMEA, South America, Oceania)
Introduction of a world leading AI Sales Customer service operator (call to cash wait till you hear a demo) with intelligent negotiation & CRM and E-comm site Implementation
Product Development, from ideation through design engineering, production, and launch (Technical, SaaS and Hard goods)
Operational management of manufacturing facilities, from initial set up of facilities (remote international sites), to moving facilities (Canada to US and Mexico), and consulting on operational efficiency
C-Suite Relationship Management including trading relationships (partnerships) sales (signing multi- year multi-million$ deals) and acquisition (M&A)
Strategic Planning & Change Management (Redefining company strategies and workflow systems), CRM introduction/incorporation, re-organization of operational structures and revamping of compensation models.
Direct Board level interaction primarily in a Private Equity environment
Achieved sustained double-digit annual growth, scaling revenue from $20M → $200M over 6-year period.
Spearheaded divestiture of a multi company roll up, delivering a 6x+ return for stakeholders
Delivered 20% YoY revenue growth for 3 consecutive years, contributing to 200% EBITDA growth.
From concept to creation, built a new division “asTech Mechanical,” securing partnerships with 7 major partner opening access to 5000+ service locations, adding 3 distribution partners and increasing the trading value of the organization by growing customer base by 30% in 12 months (600+ new customers).
Education
BCIT – Diploma, Marketing & Sales
Kwantlen Polytechnic University – General Studies (Political Science & Economics)
UBC Sauder School of Business – Mortgage Finance (Broker’s License FIACOM)
Acclivus R3 Sales, Strategic Selling, EQI Business Skills, Conflict Negotiations, DEI Sales Training, Steven Covey – 7 Habits of Highly Effective People, EOS – Entrepreneurial Operating System
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