
Mushahid Khan
Marketing / Advertising / Public Relations
Services offered
Proven track record of excellence in customer service, positive negotiation, content creation, research, interviews, data analytics, integrated digital advertising and marketing. Entrepreneurial aptitude for achieving result-driven brand outcomes in social media management through paid search, paid social, OLV, display, across channels. Solid skills in audio, graphic and video production and editing. Extensive experience working in dynamic environments with varying populations in diverse settings. Exceptional at rendering services for youth, newcomers, professionals and businesses. Motivated to excel individually and alongside teams. Multilingual: Fluent in English, spoken Hindi, Urdu
Experience
EXPERIENCE
Junior Production Associate, Hotspex, Toronto April 2022 - Present
- Create CSVs using Excel effectively by utilising VLookups to import and organise data
- Actively participate in production of shelves in a virtual shopping environment; undertake collection and cataloguing of images, make assets available to users, create searchable indexes for retrieval of metadata, manage workflow of digital assets and ensure version control
- Responsible for quality control through exceptional attention to detail for accuracy
- Work with teams (internally and externally) to coordinate shelf design and set up
- Maintain strategic knowledge of current trends in marketing, innovation and market research
- Offer suggestions on how to improve efficiency of processes and the quality of deliverables
Marketing and Communications Coordinator, ASE Community, Toronto June - Sept 2021
Outreach & education with a focus on the intersection of anti-black racism, ableism, and gender bias
- Increased interactions and click-through rate by 300% by utilising strategic SEO, keywords to better target demographics and being consistent across digital platforms
- Used Google Analytics to track user feedback and interactions
- Used Paid ads to reach a wider audience
- Handled online presence, brand management, marketing and network development
- Assisted in website development plan and implement it to incorporate accessibility (AODA)
- Took lead on content development for external communications including:
- - Social media, editorial content and post calendar management
- - Develop and deliver on a robust and relevant social media/marketing calendar
- - Plan events and generate awareness through campaigns
- - Create art, graphics and design content audio / video / mixed medium
- - Handle website maintenance, updates and development
- - Coordinate blogs, educational material, and online communication
Summer Media Intern, Brampton Focus July - Sept 2019
- Handled cameras and media recording gadgets
- Conducted interviews for visual storytelling
- Edited footage to create videos at local community events
Digital Marketing Associate, Nikisar Inc. On-Call Aug 2018 - Present
- Create marketing materials including capturing original photographs
- Produce content, videos, and images for distribution on Social Media
- Attended inquiries that come in through email, social media, chat support and inbound calls
Customer Service Sales & Marketing, AV Hotspot Aug 2018 - Oct 2018
- Provided information to conduct sales and transfer of service & scheduled appointments
- Created posters and post on social media for sales and promotion
- Effectively communicated through written, spoken and courteous telephone interactions
- Processed customers transactions through the POS system
- Received merchandise and incoming store inventory, updated filing and documentation
Education
Bachelors Design Digital Futures (Honours), OCAD University Sept 2021 - Present
Career Essentials in Data Analysis, Microsoft and LinkedIn July 2023
Zendesk Customer Service Professional Certificate, Zendesk and LinkedIn
Serving Customers Using Social Media; Creating Positive Conversations with Challenging Customers; Customer Service: Handling Abusive Customers; Building Rapport with Customers;
Customer Service: Problem-Solving and Troubleshooting; Customer Service Foundations (2020)
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