Naveen Murugavel

I offer 7 years of commercial studio and on-location experience, producing photos from idea conception to end production. I am a versatile professional with a passion for visual storytelling through both photography and graphic design. With a keen eye for detail and a flair for creativity, I bring a unique perspective to every project I undertake.

I was a photographer for an online marketing and communications firm, I produce images for catalogue, website and social media marketing. I plan, prepare, light, compose and edit 100+ images each day for a range of products, from jewellery, fashion and other on-location shots.
I was a photographer for an event photography company called Zero Gravity Photography back in my country. I have photographed more than 30 events in my work period of time. I did major retouching and album works for the photographer.

Skilled at creating images that capture attention on social media, several of my images have appeared on Facebook, Instagram. I play a pivotal role in the visual storytelling and branding of leading consumer product companies and contribute to successful marketing campaigns.
In the realm of graphic design, I channel my creativity into crafting visually stunning and effective designs. From branding materials to digital illustrations, I bring concepts to life with a focus on aesthetics and functionality. My designs are not just visually appealing but also strategically aligned with the goals and messages they convey.

I have comprehensive knowledge of Photoshop, LightRoom, Bridge, CaptureOne, Illustrator, Premiere Pro. Studio and lighting setups, and photography equipments.

You can say I’m obsessed with learning about and applying the latest advances in photography tools, services and equipment to improve image quality and automate workflows.

Jaipur Gems- India                                                                     Photographer and Graphic Designer

   Jewelry Store                                                                                                       Jan 2021- Nov 2023

• Captured and meticulously showcased over 100 unique jewelry collections with precision and artistry, contributing to a 30% increase in social media engagement and a 25% growth in client inquiries
• Executed post-production tasks for hoardings and websites using Adobe Creative Suite, resulting in a 20% improvement in visual aesthetics and an 15% increase in website engagement
• Specialized in macro photography techniques, capturing minute details, and enhancing the allure of each jewelry piece, resulting in a 20% boost in product appreciation and customer satisfaction
• Provided design support for in-store events and promotions, including window displays, banners, and promotional materials, resulting in a 30% increase in foot traffic and contributing to a 45% boost in overall sales during promotional periods
• Managed a comprehensive equipment inventory, ensuring all cameras, lighting, and accessories are well-maintained

Giant Auctions Furniture Superstore- Canada                       Photographer and Graphic Designer

    Furniture Store                                                                                                   May 2020- Nov 2020

• Photographed and enhanced visual content for over 200 furniture sets, showcasing a diverse range of styles and design aesthetics, leading to a 30% increase in product views on e-commerce platforms
• Played a pivotal role in improving e-commerce sales by producing visually appealing images, furthered to a substantial 20% increase in online conversions and a 25% growth in revenue
• Worked closely with the sales team to create visually appealing sales materials, including price tags, promotional banners, and product information sheets, resulting in a 30% improvement in product visibility and a 18% increase in average transaction value.
• Pitch in innovative ideas for photo shoots and marketing campaigns, enhancing the overall visual appeal and creativity of the brand, leading to a 20% increase in brand engagement and positive customer feedback

Redgrift Media- Canada                                                             Photographer and Graphic Designer

Media Company                                                                                                     Sep 2019 – Apr 2020

• Captured high-resolution photographs of residential and commercial properties, focusing on key features and angles, resulting in a 20% increase in property views on online listings and a 15% growth in property inquiries
• Developed and designed eye-catching brochures, flyers, and print advertisements to effectively showcase residential and commercial properties.
• Employed photo editing software to enhance and retouch images, ensuring they met industry standards and aligned with the brand's visual style. This resulted in a 30% improvement in image quality, as evidenced by positive client feedback and a 35% increase in social media engagement
• Thrived in a fast-paced studio environment, producing 50+ product images daily while ensuring each met brand guidelines. This contributed to a 20% increase in daily output, meeting tight deadlines, and a 18% reduction in turnaround time, enhancing overall studio efficiency

CaratLane Trading Private Limited - India                                         Photographer and Junior Graphic Designer

Online / Offline Jewelry Company in India- B2B Marketing                                                 Jul 2018 - Apr 2019

• Provided to the success of e-commerce platforms by enhancing product listings, resulting in a substantial 35% increase in sales and a 25% improvement in product visibility on online platforms
• Played a key role in advertising campaigns for new product launches, resulting in a 28% increase in product awareness and a 34% boost in customer engagement
• Created graphic posters, banners, brochures, and hoardings for print advertisement, contributing to a 20% improvement in brand visibility and a 15% increase in foot traffic for promoted products
• Prepared everyday mailers for digital advertising through email, Facebook, and Instagram, resulting in a 30% increase in click-through rates and a 25% growth in online customer interactions

Zero Gravity Photography - India                                                        Freelance Photographer 

Event photography company                                                                      Jun 2016- Aug 2018

• Catered photography services for 30+ events, ensuring comprehensive coverage and client satisfaction, resulting in a 25% increase in repeat business and positive client testimonials
• Successfully covered large-scale events with attendance exceeding 1,000 people, managing logistics to capture every significant moment. This contributed to a 40% increase in event engagement and positive feedback
• Specialized in low-light photography techniques, ensuring high-quality images in various challenging event environments. This led to a 25% improvement in image clarity and a 15% increase in overall event aesthetics
• Provided rapid delivery of edited images, ensuring clients received their event photos within 1 week. This contributed to a 45% increase in client satisfaction and positive online reviews

Sun TV Network Limited - India                                                                             Photographer                

TV Channel Company                                                                                               Dec 2017- May 2018

• Produced 30% more visually engaging images for on-air promotions, leading to increased viewer engagement
• Participated in collaborative sessions, ensuring a comprehensive understanding of visual requirements
• Improved alignment with visual expectations, resulting in a 28% increase in the effectiveness of photographic content
• Captured 70% more behind-the-scenes moments, providing valuable content for promotional use
• Achieved a 42% reduction in image editing time, maintaining high-quality standards within quick turnaround times

Post Graduate Diploma In Advanced Photography

Fanshawe College, London, Ontario

2019-2020