
Sajid Mahmood
Sales
About Sajid Mahmood:
Over 15 years of professional experience in Sales, Customer support and product promotions in technical field and worked with consultants, contractors, OEMs, End users and System Integrators to promote business for successful execution of projects.
Experience
OEM Account Manager Sep,2022 – Till date
Schneider Electric, Mississauga
Achievement: Achieved new business addition by prequalifying new customers and growing existing
ones that increased overall Schneider Electric Industrial Automation annual sales in GTA (Greater
Toronto region) by 10% from 46.0 Million CAD to 52 Million CAD in 2 years.
Responsible for sales of Industrial Automation and Power products to 30+ dedicated OEM customers
directly and via distributors in GTA region.
Working with 4 major Schneider Electric distributors in GTA to review OEM accounts performance and joint calls to customers.
The major products sold to OEMs included PLC, HMI, IPCs, Robotics, Power supply modules, Drives,
Pushbuttons, Sensors, HVAC products, low & medium voltage products like Relays, Circuit breakers of
various sizes and ratings.
Lead multi-functional teams within organization to drive customer satisfaction and growth. This included involving and taking internal support from Product Application Engineers, Application Design Experts and Product Managers with OEM customers.
Regularly updating CRM tool to include customer opportunities with business values and description of activities for management review.
Develop and deliver on a custom business plan for growth targets which included identifying, defining and driving to penetrate in potential growth areas to boost wallet share with customer.
Identified and developed 5+ new OEM customers that were added to dedicated account list.
Maintaining good relations with existing and new customers and keeping an eye on competitor activities as well as supporting them technically and commercially to avoid losing to competition.
Business Developer, Siemens Automation products Jun,2018 – Aug,2022
Franklin Empire, Toronto
Achievement: Increased Siemens Factory Automation annual sales in GTA region by 32% from 4.0
Million CAD to 5.3 Million CAD in 4 years.
Initiate and drive sales activities through specialized technical know-how and product applications capability for Siemens Automation products portfolio.
Support regularly Account Managers technically and commercially to penetrate 150+ OEM, System
Integrators and Panel builder accounts with Siemens Automation products.
Promote the product, deliver technical presentations and product demos at customer’s sites or Franklin Empire office.
Identify and target customer accounts active with competitor products and educate them in order to switch and gain smooth experience with Siemens Automation products.
Assist customers to cross competitor Automation system mainly from Rockwell, Schneider and Omron to Siemens system by converting competitor solution to best matching Siemens solution.
Work with internally with relevant Account Managers and Applications Specialists and externally with
Siemens Technical support team for organizing in-depth training workshops and Lunch & Learn sessions for any specific Siemens PLC/HMI and/or other Automation products.
Encourage to implement new sales strategies for developing new accounts. Successfully created and developed over 20 new accounts in 3 years.
Enter and ensure adequate business opportunities in pipeline in CRM tool regularly for management
monitoring of sales progress with respect to monthly or annual targets.
Warehouse Associate Aug,2017 – May,2018
Walmart Logistics, Mississauga
Achievement: Timely Order fulfillments and EHS awareness among peers.
Operated material handling equipment and processed orders from corporate distribution to respective Walmart location.
Product Specialist (Sales and Promotions) Jul,2009 – Jan,2017
Siemens Ltd., Saudi Arabia
Achievement: Increased division annual regional business volume by 63% from 4.0 Million USD to 6.5
Million USD in 5 years.
Marketed the Factory Automation products (that include PLC, HMI, IPC, DCS solutions and related
accessories) and generated automation business in certain newly developed customers/channel partners in Eastern Saudi Arabia and elevated overall business volume by 12% in 2013 and sustained it.
Planned, organized and took the lead role for 15-18 Innovation Tours, Seminars and promotional events within KSA annually to create awareness for customers and demonstration of newly launched and/or improved products in division and get feedback on customer expectations.
Assisted customers in technical consultation or engineering design concerned with relevant products by preparing the bill of material for optimum and cost effective solution.
Executed all steps involved in pre-sales support for obsolete & valid products, special price approval
process, offer preparation and order processing in coordination with relevant business units, commercial and logistics departments.
Sales Engineer Aug,2007 – May,2009
Siemens LLC, UAE
Achievement: Increased product line business volume by 82% from 1.1 million USD to 2.0 million USD in 2 years.
Marketed (Volex and Crabtree Wiring Accessories, Lighting Control Systems with EIB/KNX protocol for Building Automation, Circuit protection devices in Low Voltage range) products and engaged with 50+ MEP Engineering Consultants and Contractors.
Provided commercial, logistics and technical assistance (including Engineering Design especially for
Lighting Control System) to the Channel partners (2 Distributors and 2 Systems Integrators).
Sales Engineer Feb,2004 – Jul,2007
Petroengineering Est, Saudi Arabia
Developed business plans for Saudi Arabia by identifying the potential Projects, Competitor analysis and marketed the engineering products (Industrial UPS Systems, Pipeline Leak detection) for end customers.
Education
University of East London, United Kingdom 2001
Master of Business Administration
Aligarh Muslim University, India 1999
Bachelor of Technology-Electrical Engineering
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