
sarah bajwa
Marketing / Advertising / Public Relations
About sarah bajwa:
As a Digital Enterprise Management major at the University of Toronto, I have experience in team management and media strategy development. I excel in digital marketing and social media management, increasing visibility and engagement for various organizations and events. I thrive in dynamic environments and enjoy collaborating with diverse stakeholders to achieve common goals and I am eager to apply my skills and knowledge to create value for organizations and communities.
Experience
Director of Media position for a Minorities in Law Society at the University of Toronto:
- Spearheaded and managed all media campaigns and initiatives for the Minorities in Law Society, increasing its visibility and reach among students and faculty members
- Developed and implemented a comprehensive social media strategy to promote events and initiatives, resulting in a 50% increase in event attendance and a 25% increase in membership
- Worked collaboratively with other members of the executive team to plan and execute successful events and programs, including workshops, speaker series, and community outreach initiatives
- Coordinated and managed the production of promotional materials, including flyers, posters, and brochures, ensuring they were visually appealing and informative
- Established and maintained relationships with media outlets and relevant stakeholders to ensure the society's events and initiatives were promoted effectively
- Conducted research on emerging media trends and implemented new technologies and platforms to enhance the society's online presence and engagement
- Managed a team of media volunteers, providing guidance and support to ensure their work aligned with the society's goals and objectives
- Monitored and evaluated the effectiveness of media campaigns and initiatives, making recommendations for improvements and adjustments as necessary
- Demonstrated a strong commitment to diversity and inclusion, ensuring all media content and materials were reflective of the society's values and goals.
Education
University of Toronto Mississauga Majoring in Communication Culture Information and Technology with a Specialization in Digital Enterprise Managment
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