
Vaitheeswaran Balakrishnan
Marketing / Advertising / Public Relations
Services offered
Digital marketing professional with over 10 years of experience, specializing in SEO, social media, and content strategy. Google Ads certified, with a proven track record of managing a $1M annual marketing budget and optimizing over 100 websites. Demonstrated success in increasing organic traffic by 10x, driving growth and achieving business objectives through data-driven strategies.
Experience
● Developed and executed a comprehensive SEO strategy from the ground up, increasing organic traffic tenfold over two years. ● Directly contributed to revenue growth through customer acquisition, optimising conversion rates, and strategic annual budget planning. ● Managed Facebook ads by conducting audience analysis, and planning monthly, quarterly, and yearly budgets, ensuring cost-effective acquisition strategies. ● Ran Google Ads campaigns, including search ads, display ads, Performance Max campaigns, and app download campaigns. ● Implemented several growth hacking strategies by leveraging existing data.
● Collaborated with UI/UX designers, full stack developers, the CTO, business analysts, and the customer support team. Managed a four-member SEO team
Education
● Google search ads certification – valid until June 2025 ● Google display ads certification – valid until June 2025 ● Google analytics certification – valid until July 2025
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