
Vladyslava Kosovych
Marketing / Advertising / Public Relations
About Vladyslava Kosovych:
With over 3+ years of experience in digital marketing and social media, I've been developing and expanding companies' social presence, as well as helping companies grow faster and exceed their financial KPIs.
I have successfully created and executed marketing strategies in the retail, NFT, education, and development industries in various countries (USA, Canada, etc.)
Also, I've been exposed to some leadership experience by leading a team of 6+ people.
I'm skilled in the following:
- Social Media Marketing Strategy creation
- Content Creation
- Driving website traffic by implementing Ad campaigns in Digital Strategy (Linkedin, TikTok, Twitter, Facebook Ads)
- Search Engine Marketing
- Influencer & Crowd Marketing
- Community Management
Experience
My name is Vladyslava Kosovych and I'm a Social Media Manager and Digital Ads Specialist with more than 3 years of experience in digital marketing and social media. Throughout my career, I've had the opportunity to work with companies in different industries such as retail, NFT, education, and development, and in various countries.
One of my strengths is my ability to create and execute marketing strategies that help companies grow and exceed their financial goals. I have a solid understanding of Paid Social Media Advertising, Google Ads, Copywriting, G-Suite, SEO, and social media management tools like Photoshop, Illustrator, Canva, Sprout Social, HootSuite, MailChimp, Later, and TweetDeck.
In terms of my professional experience, I've worked as a Social Media Marketing Specialist at NFT Calendar, where I implemented, maintained, and refined the content strategy for the company's Instagram and Twitter accounts, and accelerated their follower counts by 20k and 15k, respectively. I also improved engagement rates by 7% and constantly generated new ideas to increase content reach.
Before that, I worked at Develux as a Social Media Team Leader and Social Media Specialist, where I managed 6 projects in the educational niche and moderated a community of 45k+ followers across multiple platforms. I also coordinated a Social Media team of 6 people and achieved over 200 influencer collaborations and partnerships. Additionally, I increased First Sales Metric by 40% and Rebill Metric by almost 700% in 1 year, and grew the Influence Marketing Unit for up to 500.000+ Impressions per month.
At Stroy City Development, I was a Social Media Specialist and supervised the company's Facebook and Instagram channels. I created and shared new content on a daily basis, which helped increase Impressions Metric by x2.5 times, and grew Instagram Engagement Rate by 5% in 12 weeks. I also improved Revenue metric by increasing signups through Social Media traffic sources by 10%.
Lastly, I worked at SeoMaxima Digital Agency as an SMM Specialist, where I created an effective social media strategy for each project, made copywriting, content planning, and design for Instagram and Facebook, and managed and optimized Ad Campaigns (Facebook Ads and Google Ads).
Education
I have a Bachelor of Science in Hospitality Administration/Management from V.N. Karazin Kharkiv National University, which I completed between September 2018 and June 2022 in Ukraine.
In addition to my Bachelor's degree, I've also completed a number of courses and certifications that are relevant to my field. These include Social Media Strategy Training, Google Analytics, and Hubspot SEO Course, as well as courses on Social Media Marketing and Ads on over 10 platforms. Additionally, I hold an IELTS certification, demonstrating my proficiency in the English language.
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