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Nine Essential Communication Insights
Jim Murray · After two decades in the advertising agency business and another three on my own as an independent consultant/advisor/mini agency, I have picked up a fair bit of insight into the one word that forms the basis of what good strategic and creative marketing is all about…communicatio ...
America & The Crumbling Tower Of Bullshit
Jim Murray · I’m one of those assholes who pays attention to what’s going on insofar as that is possible. · It’s not a very rewarding job. In fact it’s not really a job at all. It’s a fucking survival mechanism. · One of the key things I have noticed from all this paying attention is that the ...
Social Media Is Destroying Humanity
Jim Murray · This is a rant. It’s not sugar-coated or politically correct. But the essence of it is simple…it’s me being pissed off and fed up with all the bullshit floating around out there and magnifying a tiny speck of it as I am wont to do every so often. · So if this is something tha ...
Finding The Authenticity That Lurks Inside You
Jim Murray · In the age of personality politics that we have sadly entered, we definitely need to have a way to separate the wheat from the chaff, so to speak, when making decisions about others. · Back in the time before things like the Internet and social media, we tended to make our judgem ...
Content Marketing...Let's Suppose, For A Few Minutes, That It's All Bullshit.
Jim Murray · Bob Hoffman, who is a marketer in the San Francisco area, did a really outstanding post on branding, which I read a while ago and have been thinking about ever since. · https://www.linkedin.com/pulse/nobody-gives-flying-sht-your-brand-bob-hoffman?trk=hp-feed-article-title · In th ...
How To Build Your Own No Bullshit Zone
Paul "Pablo" Croubalian · This is the follow-up to "On Love, Relationships, Loss, And Mind Hell," that describes the idea Mo came up with about 20 years ago. That was way back, just after my first divorce. I loved Mo's idea so much I gave it a name and adopted it fully. · Maybe I should stop here and add ...
My New Sauna…And All The Bullshit That Came After I Bought It.
Jim Murray · About a month ago, it was time for me to settle on a sauna for my new house. · It kind of had to be one of the last things we did because we really needed to figure where everything else would ultimately go in the basement before we decided. · Decisions on stuff like saunas depen ...
Why I’m Going To Start Following The Money And Not The Bullshit
Jim Murray · Last night, my partner Charlene Norman and I went to a networking event put on by Business Link Niagara, which is a business publishing company that owns one of the mags I hope to get published in soon. · It was held in the bar of a Boston Pizza restaurant on Lundy’s Lane in Niag ...
How To Lose Friends & Piss Off A Lot Of People On Social Media
Jim Murray · Preface: A while ago, I had coffee with a very good friend of mine who is one of the smartest marketing strategists (and human beings) I know. He’s been in marketing in almost every capacity you could imagine for a lot of years. · While we were chatting, he let it drop that he wa ...
BL&FN. (Bullshit, Lies & Fake News). The American Tragedy
Jim Murray · One of the things I have noticed these days is that the media, and by the media I mean just about everywhere you get your information, is completely engaged in a huge game of Trivial Pursuit. · They keep attacking Donald Trump, trying to find some way to bring him down. And Lord ...
Why 'Calling Bullshit On BeBee Is Something We Should All Get Good At
Jim Murray · You don’t notice it so much here on BeBee, (at least not yet), but on other so called social media sites, there is a preponderance of people who are basically full of shit. · I know this because sometimes I am one of them. LOL. And it sometimes takes one to know one. · These peop ...
4 Content Myths: Cutting through the Bullshit
Paul "Pablo" Croubalian · There between a lot of talk about views versus engagement on beBee. People wonder what the heck is happening. How is it possible to have 5000 views but only 19 comments and 20 relevants? (Those stats are from my last post, BTW.) · I've even read a suggestion that the view counts ...
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