#paulrand

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6 years ago

The wisdom of Paul Rand and why you should never cheap out on design

don kerr · November 30, 2017 · Just four of Paul Rand's* remarkable logos. · “Design is the silent ambassador of your brand.” - Paul Rand* · Author in Source TitleHow do you establish the value of design? How do you place a monetary value on what, to many, appears simple? · This is an issue ...

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