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Why Marketers Won't Get Storytelling.
Robert Cormack · Most still think "They Shoot Horses, Don't They?" was a pretty romantic movie. · “Writing a song is like holding a bird and not killing it. Sometimes you end up with a mouthful of feathers.” Tom Waits · It’s funny how marketing seminars are always coming up with new insights, lik ...
Team Members Must Have A Purpose Bigger Than A Paycheck
Donald 🐝 Grandy PN · Have you noticed award-winning service? Happy, friendly team members who go the extra mile to satisfy their customers? In fact, for many people, service is the principle reason they remain loyal to a particular company. I’ve learned that what customers don’t see is largely respon ...
Lifecentric
CityVP Manjit · Buzz Submitted by : Dr. Ali Anani · Buzz : A Simple Approach to Storytelling · Dr Ali Anani offers a Simpler Approach to Storytelling · We are neither in the golden age but nor are we in the dark ages, but if we use the modern barometer of storytelling we may as well be. Both m ...
The Power Of Storytelling On A Half Full Bus To Buffalo
Jim Murray · It was the summer of 1966 when I first learned about the power of storytelling first hand. · I had been living in Ottawa for a few months having just moved there from Fort Erie with my dad, his new wife Dianna and her daughter Mary. · I was in grade 13 and didn’t miss much about ...
Bits of Marketing Wisdom, Part 1: On Storytelling & Engagement
Jim Murray · This is a part 1 of a two-part series that serves as a bit of a followup to the post that @ Phil Friedman and I did recently on Content Curation and Management. · We have slightly differing points of view on this subject. But the thing we both agreed on was that the businesse ...
Storytelling and It's Importance in Sales
Chris Spurvey · I had the pleasure of interviewing my friend and fellow beBee'er Sarah Elkins for the latest It's Time to Sell podcast episode · Sarah is a master storyteller and in this episode we deep dive into the elements of a good story. · Enjoy! · http://www.chrisspurvey.com/podcast/how- ...
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