Digital Marketing Manager - Toronto, Canada - LIFTNGO CORPORATION
1 week ago
Description
Job Summary:
We are seeking a skilled and motivated Digital Marketer to join our team.
As a Digital Marketer, you will be responsible for developing and implementing digital marketing strategies to drive online traffic to our website and increase brand awareness.
You will utilize various digital marketing channels and tools to optimize our online presence and engage with our target audience.
Responsibilities:
- Conduct market research to identify trends and opportunities for growth
- Monitor website analytics and track key performance indicators (KPIs) to measure the success of digital marketing efforts
- Collaborate with crossfunctional teams to ensure consistent brand messaging across all digital channels
- Stay uptodate with industry trends and best practices in digital marketing
- Manage online advertising campaigns, including Google Ads, to drive targeted traffic and conversions
- Optimize website content and structure for improved search engine rankings
- Utilize analytics tools, such as Google Analytics, to analyze website traffic and user behavior
Skills:
- Strong analytical skills with the ability to interpret data and make datadriven decisions
- Proficiency in ecommerce platforms and strategies
- Experience with Google Ads and other online advertising platforms
- Knowledge of CSS for website design customization
- Familiarity with Adobe Creative Suite for creating visual content
- Solid understanding of digital marketing principles and strategies
- Knowledge of SEO techniques to improve organic search rankings
Pay:
$18.00-$20.00 per hour
Expected hours: 40 per week
Benefits:
- Dental care
- Extended health care
- Paid time off
Schedule:
- Day shift
- Monday to Friday
Education:
- Secondary School (preferred)
Work Location:
In person
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