Regional Marketing - Edmonton, Canada - Grant Thornton LLP

Grant Thornton LLP

Verified Company

Edmonton, Canada

3 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Regional Marketing & Communications Specialist
Office Location

Edmonton, AB
Alternate Location

Req #

8570

Who we are

You know those big cities that still feel like small towns? Where everyone's friendly and helps each other out? That's like Grant Thornton.

Except here we're all professionals and there isn't a mayor or a general store.

What we're trying to say is that we're a large and growing professional services firm that still feels like a community.

We employ over 3000 people across Canada, and we truly care about our colleagues, our clients and the communities where we work and live.

That's what's most important to us. We're building a thriving organization that's purpose driven and still want to remember what your favourite milkshake flavour is.

As a Regional Marketing & Communications Specialist your responsibilities will include:

Plan, lead and execute multi-channel marketing campaigns aligned to firm objectives and marketing plans with mínimal guidance. This includes ideation, planning, development of a workback schedule, communication with and buy-in from key stakeholders, tactical execution, internal and external communications, tracking and reporting on KPIs
Play a lead role in supporting the Alberta North and Alberta South business units along with support for other west business units as needed
Lead other special projects in western Canada as needed
Actively participate in and lead marketing working groups, to support and deliver on national and regional campaigns
Demonstrate leadership and build trust and rapport within the greater marketing team. Provide feedback to others in a positive and constructive manner, and provide guidance and mentorship to the regional marketing assistant
Be a leader in the use of the firm's Customer Relationship Management (CRM) system and other marketing enablement technology to manage campaigns and track ROI
Act as a champion for social media usage, bringing forward best practices and new approaches, and sharing relevant content with the western business units and west marketing team.
Plan and execute marketing events including booking logistics, invitations, registration management, stakeholder preparation, onsite coordination (when appropriate) and postevent followup
Plan and execute marketing campaigns including local advertising, awareness campaigns and lead generation campaigns
Act as a brand ambassador. Collaborate with national marketing & communications team, Regional Senior Marketing Manager and Regional Marketing Managers to ensure brand integrity and consistency across all external and internal marketing activities including advertising, presentations, sponsorship, social media, communications, and event materials
Remain knowledgeable of firm marketing strategy, programs and campaigns to leverage in your projects and campaigns
Demonstrate an understanding of the firm's services and markets by proactively bringing forward ideas
Occasional travel may be required

***
Be Grant Thornton
If you're a bit like us, you're driven to connect with how others are feeling and thinking. Here we walk in others shoes before taking action.

Just imagine being part of a team that puts "we before me", where flexAbility is a mindset, and where you trust your colleagues to have your back.

At Grant Thornton, you'll work with inspiring leaders who support your development, both personally and professionally.

This is a place where your insatiable curiosity enables you to think, see and hear from a variety of perspectives, a place where every day is different and having the courage to grow is part of who you are.

And when all this comes together, well that's when the magic happens

Think you've got what it takes to be a Regional Marketing & Communications Specialist? Like the colour purple? Great.

Here's a few more boxes we're also hoping you can tick:

University / college degree or diploma in Marketing Communications or equivalent work experience
Minimum of 35 years of experience in marketing communications, in a B2B environment, preferably within accounting or professional services
You are highly organized with the ability to juggle multiple projects and tasks under deadline to deliver a quality product
You are a creative and critical thinker who is passionate about marketing and growing the business
You consistently and proactively bring forward fresh, new ideas and strategic marketing opportunities
You consistently bring forward solutions when requesting guidance, and can work through a simple conflict or issue with mínimal guidance
You are inquisitive about existing plans, ideas and notions; you seek to understand why and ask the right questions to uncover the need, issue or opportunity
You are results and data driven
You are selfmotivated and have the ability to work independently without guidance
You have exceptional attention to detail/accuracy
You have an ability to interact ef