Business Manager - Toronto, Canada - Peter Mielzynski Agencies

Peter Mielzynski Agencies

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Overview:

The Business Manager - Brown-Forman will lead implementation of supplier developed commercial activity plans in concert with PMA Trade Development team.

The Business Manager will clearly articulate supplier commercial objectives/KPIs to the PMA organization and will be accountable for delivering the supplier annual plan.

Reports To:
PMA General Manager

Responsibilities:

The Business Manager - Brown-Forman will lead implementation of supplier developed commercial activity plans in concert with both the Customer Management & Trade Development and Sales Execution teams.

The Business Manager will clearly articulate supplier commercial objectives/KPIs to the PMA organization and will be accountable for delivering the supplier annual plan.

Effective leadership and supervision of the Brown-Forman Field Activation team providing clear objectives, coaching and direction.
Commercial results: brand depletions (sales), market share, supplier KPIs & PMA commissions.
Budget control: management & reconciliation of all brand investments aligned with annual brand plan. Includes retail, On-Premise, POS, Activation Manager budgets.
Oversight and management of dedicated Brown-Forman Analyst to support all business needs.
Business updates such as monthly supplier reports & Quarterly Business Reviews with supplier & PMA executive.
Uphold high standards and ensure timely completion of the below deliverables:

o Communicate supplier annual consumer centric brand plans & associated brand activities to the PMA Customer Management & Trade Development and Sales Execution teams.

o Communicate commercial plans to the PMA Customer Management & Trade Development and Sales Execution teams. Commercial plans to include sales. channel strategies for each variant in the range with customer level plans.

o Price strategy implementation:
delivery of aligned pricing on all variants & sizes vs competitive benchmarks.

o Commercial tools:
permanent visibility, POS & promotional items and selling & category.

o On-Premise plans and activity execution to recruit consumers and increase popularity of signature drinks.

Company Values:

Teamwork, Professionalism, Leadership, Enthusiasm & Creativity.
Meaningful consumer connections in the ontrade and executional excellence in retail.

Core Competency Requirements:

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Business Acumen:Ability to develop and deliver both strategic and operational plans with an entrepreneurial mind-set.
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Developing Positive Working Relationships: Uses appropriate interpersonal styles and communication methods to influence and build effective relationships at all levels to gain alignment and co-operation.
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Strategic Orientation: Looks at issues from a broad range of different perspectives; exercises sound judgement in making decisions; takes timely decisions based on analysis, experience, wisdom and judgement.
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Entrepreneurial risk taking:Champions new ideas and initiatives: identifies new business opportunities and fosters innovation.
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Analytical Acumen: Understands the meaning and implications of key indicators of performance. Analyses trends and information relating to an opportunity and glean insights or to make decisions. Identifies information gaps and makes specific inquiries to verify facts and make reasonable assumptions.
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Influencing: Promotes ideas and proposals effectively, projects a positive image, works through conflicts and finds win/win solutions.
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Industry Knowledge:Knows what it takes to be successful in the beverage alcohol industry, has thorough knowledge of the industry's history, brands and competitive environment as well as the regulatory environment.
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Delivering Results: Strong personal commitment to deliver to expectations or above.
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Communicating with Impact:Expresses self in a clear, succinct and compelling manner in both individual and group situations; adjusting language and style to capture the attention of the audience.
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People Management:Demonstrates skills in leading and managing individuals and teams.
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Team Leadership:Demonstrates skills in leading and motivating a project team to achieve objectives and deliver results.
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Supplier Management:Understands the supplier agenda and prudently balances the interest of the agency with that of the suppliers to achieve mutual objectives.

Qualifications:

Minimum 10 years of experience in marketing, sales, preferably within Beverage Alcohol
Minimum 5 years of previous leadership experience preferred. Experience with supplier management is preferred.
Experienced people manager with multiple direct reports.
Bachelor's degree in Marketing, Business Management or Sales.
Strong familiarity with the sales channels within the Beverage Alcohol industry preferred.
Canadian Beverage Alcohol Industry: Routetomarket structure & compliance and marketing regulations.
Computer literacy: Proficient in Microsoft Office software (Excel, Power Point