Digital Paid Media Specialist - Toronto, Canada - Intrepid Travel

Intrepid Travel

Verified Company

Toronto, Canada

1 week ago

Posted by:

Sophia Lee

beBee Recruiter

Description

London or Toronto based | Full time | Permanent | Hybrid

Excellent flexibility & benefits including a free Intrepid trip every year + 1 extra week of leave to take it
Be a part of the world's largest Travel B-Corp

As the largest travel B Corp globally Intrepid creates positive change through the joy of travel by offering sustainable, experience-rich travel and providing the best travel experiences ever, for both the people and the planet

Travel to us is a force for good and we want to be the best travel company not just in the world, but for the world.

So, let's change the way we all see the world, together as now more than ever, the world needs Intrepid people.

Support in driving our paid digital strategy forward

As a Digital Paid Media Specialist with Intrepid, you will partner with our Director of Digital Paid Media to drive our paid digital strategy to maximize online inquiry, increase quality traffic, and profitable revenue growth.

This incredibly varied role will have work across a range of key initiatives in our business but your key priorities involve supporting and executing Intrepid's global paid media strategy, developing & supporting paid digital media test plans across Search, Programmatic and Social, managing social ads for the Organic Social team on Meta and TikTok and write paid search ad copy as needed.

You will explore various media channels and media formats to inspire and drive high engagement based on audience and campaign objectives, always working collaboratively with the wider business to ensure that business goals are understood by the digital agency and creative teams.

In this role, you will also collaborate with Director to manage our paid digital media tech stack to advance performance.

The great news is - Travel is BACK. What this means is our team is expanding and we have two positions available, we are open to applicants either from Toronto or London, these full-time permanent positions that will operate on a hybrid basis and be a part of our Global Marketing Team.

A love of travel is a must-have, with it you'll bring experience in some of the following:

2+ years of professional digital paid media experience
Bachelor's degree preferably focused on digital marketing or a related field
Experience in Demand Side Platforms, Google Ads, Meta, and YouTube
Experience in Google Analytics or comparable analytics platform
Strong testing capabilities for campaigns prior to launch, including proofing written and visual creative

You will have strong multitasking skills and the ability to manage multiple campaigns, accounts, and voices, you'll be known for your customer-centric approach and have a passion for what you do But most importantly, you will share Intrepid's core values of integrity, innovation, fun, passion, growth, and responsibility.

What it's like to work for Intrepid:

Some of our benefits include:

Flexible work options, including work from home or work from anywhere for 4 weeks a year We'll work with you to ensure you keep your worklife balance
Experience Intrepid yourself with an extra week of leave and a free trip every year Plus further travel discounts for you, your family, and close friends
Elearning, professional development, with diverse global career opportunities
Employee Assistance Program, a 24/7 service that offers counseling for you and your family
20 hours of volunteer leave, to make a difference towards causes that are important to you

Applications will close on the 7th of March 2023

Salary:
$49,000.00-$60,000.00 per year

Benefits: