Enrolment Advisor, Access - Peterborough, Canada - Trent University

Trent University

Verified Company

Peterborough, Canada

1 week ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Job Purpose:

Specifically, this position will work to increase PSE participation among individuals identified as likely to experience greater difficulty accessing

PSE:

first-generation, rural, racialized, LGBT+, people with disabilities, crown wards and fostered/CAS-supported youth individuals with lower high school GPAs or those returning to education.

Key Activities:

Engages with potential students, family members/supporters, guidance counselors, teachers, and community groups to identify and work with potential students on the margins regarding the accessibility of PSE and ways to overcome barriers.
Represents Trent University as the primary contact for underrepresented students and their families/supporters.
The incumbent will communicate information regarding admissibility to PSE in general, with a focus on all Trent academic programs, eligibility for and access to financial aid, scholarships, and student services, which act as major factors in the choice of a postsecondary institution.
Plans, in consultation with the recruitment team, trips to schools, community groups, rural communities, and other places where there are concentrated populations of potential students on the margin.
Works directly with high school teachers, counselors, and administration to identify students who have the potential to attend university but who may not consider it a viable option.
Works with recruitment on both campuses to invite potential students and their families/supporters to each campus for tours, open house events, workshops, and opportunities to meet with current students, with a focus on demonstrating accessibility and enabling these individuals to see themselves as future students.
Coordinates with recruitment and student services on the development of communications and marketing materials for underrepresented prospects and applicants, including messaging around transition/retention supports and financial aid.
Maintains a clear and appropriate social media presence marketing Trent University through electronic media.
Follows the established methods of collecting prospect data for analysis and followup, including brief evaluations of the effectiveness of communicating university as a viable option.
Ensures that recruitment strategies and practices are utilized and assessed regularly, adapted when necessary and that new initiatives are introduced. Is also responsible for maintaining and archiving all files used for the purposes of completing and measuring recruitment activities with underrepresented students.
Assists with the development and implementation of surveys, questionnaires and other tools as they relate to the gathering of key information relevant to both prospect and enrolment management planning.
Research educational markets and schools with underrepresented student enrolment including in more rural areas, in support of Trent's recruitment and retention strategy for underrepresented students.
Supervises student assistants with strategic calling campaigns, outreach and recruitment initiatives for student populations covered under the OPAIP grant.
Works to promote awareness of inclusion and access supports and services at Trent University to counsellors, prospective students, their supporters, and CBOs.
Other duties as assigned.

Education Required:

General University Degree (3 year), ideally in Social Work, Sociology, Psychology,
Child & Youth or similar degree, within the last 5 years.

Experience/Qualifications Required:

A clear and demonstrable understanding of post-secondary access and transitional challenges specifically for under-represented demographics, including first-generation, rural, racialized, LGBT+, people with disabilities, crown wards and fostered/CAS-supported youth individuals with lower high school GPAs, or those returning to education.
Experience working with equity, diversity and inclusion organizations, agencies and policy, an asset.
A strong understanding of effective communication with individuals who are unfamiliar with PSE or who have not considered PSE as an option for themselves or their children.
Excellent and demonstrated marketing skills; at least two years of public speaking experience required. A minimum of one year of directly related experience and knowledge of marketing strategies and demonstrated excellent marketing skills required; excellent knowledge and direct experience with recruitment media and the use of database technologies for marketing purposes.
Extensive knowledge of secondary and post-secondary educational systems is required, including knowledge of academic offerings, admissions requirements, and processes, as well as other related areas.
Excellent and demonstrated organizational skills, including demonstrated ability to coordinate and plan events quickly and within a set budget.
Excellent verbal and written communication skills required.
Ability to work independe