Marketing Manager B2B - Toronto, Canada - Edgewood Health Network Inc

Edgewood Health Network Inc

Verified Company

Toronto, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

Be part of the work that's changing lives.

Supervise B2B marketing team and effectively maintain budget
Act as a brand guardian ensuring that all marketing and business development activities reflect and ehance our brand values
BD team collaboration and Strategy Management
Collaborate with Business Development team on strategy
Stay uptodate on BD priorities
Engage in activities that have potential to further BD efforts
Design and implement system for BD creative request management
Marcomm Management
Build and maintain an effective MarComm calendar
Collaborate with creative team to execute typically designer, copywriter, PPC specialist, and other members of the marketing team for input (SEO, forms, Salesforce, etc.)
Design campaigns for digital marketing, offline marketing and social media
Ongoing monitoring and management of campaign performance
Work closely with the Marketing Manager B2C to ensure synergies
Webinars
Manage the Ideation, promotion, scheduling and execution of all B2B Webinars (including hosting or facilitating the hosting of the webinars)
Work to grow our database of B2B customers through the Webinar Program
All content planning, execution and automation of multiple B2B marketing streams
Responsible for database health and growth
Conferences and events
Research and planning conferences with the BD team
Ensuring that the team has the right marketing materials for all conference
Seeking out speaking opportunities and coordinating appropriate speakers, ideating on appropriate topics, providing discussion points and/or summaries of talks
Planning BD events including Lunch and Learns, Thoughtleadership events and referrant events
Collateral collaborate with creative team to produce
Networkwide brochures, BD team specific brochures, cobranded materials for partners, presentation templates, proposal templates, letterhead, logos, videos
Other responsibilities as assigned

Employee Benefits and Perks:

Comprehensive benefits package, including a yearly allowance of $1,500 for mental health and addiction services, as well as $500 per service for various paramedical services, such as massage and physiotherapy
24/7 Employee Assistance Program through LifeWorks
Competitive paid time off policies, including a paid day off on your birthday
Access to inhouse fitness facilities where applicable or discounted external gym memberships
Remote or hybrid work models for eligible employees
Perks and discounts with Perkopolis entertainment, home/auto/pet insurance
Personal and professional development through our Education Support Assistance program
Nationwide presence allows for supportive relocation opportunities
Defined Benefit pension through CAAT with up to a 4% employer contribution
Maternity and parental leave topup
Access to discounts at Kids & Co. Daycare

EHN Canada is an employment equity employer. If you should require accommodation during the interview process, please contact Human Resources

INDMP