Communications Coordinator - Langley, Canada - BC Trucking Association

BC Trucking Association

Verified Company

Langley, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

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Langley, BC V1M 4A9

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Job Title:
Communications Coordinator (Temporary student position: May-August)

Reports to:
Communications Specialist

The Communications Coordinator will play a key role in supporting the communication initiatives of the BC Trucking Association (BCTA).

This role will work closely with our Communications Specialist to create and implement initiatives to drive engagement, increase awareness of the Association, and promote our mission and values.

Who We Are:

BCTA is a member-based, province-wide, non-partisan, non-profit motor carrier association formed solely to advance the interests of motor carriers in BC.

Founded in 1913, BCTA includes among its members for-hire and private carriers hauling every conceivable type of freight. We also represent motor coach, courier, and waste management companies and suppliers to the industry.

Through consultation and communication with our industry, government, and the public, BCTA promotes a safe, efficient, and responsible commercial road transportation industry that contributes to the economy of British Columbia.

Who You Are:

Enthusiastic, energetic, a selfstarter
Critical thinker and creative
Effective communicator and collaborator
Can adapt to changing priorities with a positive attitude
Independent and able to set priorities and meet deadlines with conflicting demands
Attentive to detail and highly organized
Always striving for personal excellence

The Role:

Support the development of BCTA's communications plan
Assist in the development of a variety of promotional materials (digital and print)
Develop digital marketing campaigns, including creating and scheduling content across all social media platforms
Create photography and videography content; working closely with staff and Association members as needed
Monitor and analyze social media metrics to evaluate the effectiveness of communications strategies. Develop monthly report and suggest improvements
Update and maintain the BCTA website
Develop reporting on key performance metrics to assess effectiveness of website and make recommendations for improvements
Conduct market research to stay current with industry trends, identify opportunities, and make recommendations for new digital marketing initiatives
Work collaboratively with other BCTA employees to ensure that communication initiatives align with overall goals of the association
Assist in the planning and execution of events and other BCTA initiatives
Other duties as required by the Association

What You'll Bring:

Enrolled in relevant postsecondary education such as communications, marketing, public relations, or related field with intermediate competency of the fundamentals of marketing and communication
Experience analyzing and using data and metrics to measure impact and to determine ways to improve our messaging and effective use of communications tools
Experience with developing and scheduling content for a variety of social media platforms
Proficiency in Microsoft Office suite, social media platforms including Hootsuite, and Adobe Photoshop/Illustrator
Website editing skills (preferably Drupal but not mandatory)

What We're Offering: