Annual Giving Associate - Ottawa, Canada - Amnesty International Canada

Amnesty International Canada

Verified Company

Ottawa, Canada

2 weeks ago

Posted by:

Sophia Lee

beBee Recruiter

Description

ANNUAL GIVING ASSOCIATE

Hours:
Full-time (37.5 hours/week)

Duration:

Permanent Location:
Ottawa - Hybrid

Salary:
$77,139.94 per annum

Travel:
Travel may occasionally be required as part of the position

Deadline:
Applications are accepted until 5pm (eastern time) March 28, 2024

Union:
Unifor Local 567

Amnesty International Canadian Section (English Speaking), also known as AICSES, is looking for a passionate
Annual Giving Associate (AGA) for its fundraising team.

Reporting to the Manager, Individual Giving, and Supporter Services, the Annual Giving Associate (AGA) is responsible for planning and implementing strategies for the identification, cultivation, solicitation, and stewardship of single gifts donors (that is, those who are not in the monthly program or major gifts program) to support Amnesty's mission.

This position will guide the direct marketing program and in collaboration with the digital team, digital solicitation strategy.

The AGA will focus on strategically expanding the organization's annual giving program to increase the base of annual gifts through frontline prospect and donor management.

Responsibilities also include integration with other fundraising programs and the development of expense budgets and revenue targets. The AGA is a key member of the fundraising team.

WHAT YOU'LL DO

PRINCIPAL RESPONSIBILITIES

The AGA is responsible for managing the day-to-day operations of the annual giving program within the context of Amnesty's overall fundraising program.

The AGA plans, implements, and evaluates these activities, focusing on building a net database of donors to the optimal level in terms of number of donors and average donation.

The AGA is responsible for innovating within the program to deliver acceptable cost-to-revenue ratios for various donor segments and the program as a whole.

Specific responsibilities include:

Develop with the Manager, Individual Giving & Supporter Services, a plan for each fiscal period including overall strategy,

analysis, techniques, schedules, revenue targets, and expense budgets.

Work with the direct marketing consultant to innovate, develop strategy, and monitor budgets, mailing schedules,

mailing plans, creative briefs, and critical paths.

Work with the direct marketing consultants to develop direct marketing packages, especially letter copy, and design.

those packages, telemarketing, or other initiatives within the annual giving program.

Research human rights cases, campaigns, and issues, and provides research materials to consultants on the latest

individuals at risk cases, human rights campaigns, and activities.

Liaise with the direct marketing consultants regularly, assesses their work, and advises the Manager, Individual Giving &

Supporter Services on the quality of service provided.

Develop and implement cultivation and retention strategies, involving the phone, online and print mediums. This includes

year-end stewardship, invitations and follow-up to donor receptions, and welcome/thank you calls.

Work to ensure the integrity and accuracy of annual donor data is maintained.
Coordinate The Candle and Year-EndReview newsletters production and any other publication.
Ensure that all newsletters are integrated appropriately with the annual giving program mailings.
Coordinates work with relevant staff who undertake data entry and fulfillment activities to ensure effective and efficient

gathering of donor information, data entry, timely delivery of tax receipts and thank-you letters (including bounce-back

coupons).

In collaboration with other Fundraising staff and/or consultants, prepares a stewardship strategy for the annual program,

and writes thank-you letters for gifts received.

Implement, often in collaboration with other Fundraising colleagues, specific initiatives designed to improve fundraising

performance within the areas of their responsibility.

Perform all other tasks or work as assigned by the Manager or Director of Fundraising.

SECONDARY RESPONSIBILITIES

Participate in the overall planning of the fundraising activities of the Branch, as member of the fundraising team.
Serve as backup for Supporter Services staff.
Attend AICES regular allstaff and Fundraising team meetings as scheduled, attends crossdepartmental meetings as

scheduled, regular meetings with the Director, attendance at Board meetings and the Annual General Meeting if

requested by the Director.