Web Content Coordinator - Edmonton, Canada - MacEwan University
Description
WEB CONTENT COORDINATOR (FULL-TIME CONTINUING)WEB SERVICES, UNIVERSITY RELATIONS
Competition No.
CATEGORY
SALARY
CLOSING DATE
- Full-Time Continuing (35 hours per week)
April 14, 2024
About Us:
- MacEwan University is where caring faculty help people connect their passions to their future paths. Located in the heart of Edmonton's diverse and dynamic downtown community, and on the traditional lands of Treaty 6 First Nations and homelands of the Métis people, MacEwan is known for exceptional undergraduate learning. With its dedication to teaching excellence, informed by scholarly research, innovation, and creative activity, MacEwan provides an exceptional collaborative and supportive learning environment with a commitment to human rights, environmental sustainability, and opportunities for community engagement. We are committed to creating an equitable, diverse, inclusive, and welcoming community for all peoples, cultures, and identities.
- Our comprehensive undergraduate university offers 59 programs to more than 18,000 full
Opportunity:
Key responsibilities include:
- Developing and implementing content strategies for segment structure and content based on stakeholder research, data analysis, best practices and a strong understanding of prospective audiences that meet the evolving needs of the campus community and align with the university's vision and priorities;
- Developing original web copy, ensuring content is search engine optimized (SEO);
- Assessing and organizing existing and new website content;
- Identifying gaps in information, organization or understanding and executing content development projects to implement solutions;
- Collaborating with the Office of Communications and Marketing to ensure alignment on branding, web strategy and projects;
- Reviewing and analyzing market research and internal data sources to better understand target audiences and market opportunities;
- Building collaborative relationships with clients across the university to provide support and ensure ongoing dialogue of feedback and sharing;
- Defining and managing the editorial and developmental workflow for client projects from concept through production and delivery;
- Coordinating the content publishing process, including scheduling, updating, and archiving content;
- Ensuring consistency and quality in content across the MacEwan University website, identifying and resolving any content issues;
- Assisting with the creation and regular updates of a website style guide;
- Coordinating the publication of regular content updates on MacEwan web properties for sustainment; and
- Coordinating the integration of multimedia elements, such as images, videos, and infographics into web content.
SKILLS:
You will have:
- Knowledge of best practices for web design, including responsive design, accessibility standards, information architecture and user experience;
- Excellent content writing, editing and proofreading skills, with knowledge of Chicago and AP styles;
- Excellent interpersonal communication skills, with the ability to work effectively with individuals and groups;
- The ability to remain adaptable and work simultaneously on multiple projects, maintain commitments, and meet strict deadlines in a fastpaced work environment;
- A high level of initiative and strong problemsolving, organization, and project management skills;
- The ability to exercise sound judgment, tact, and diplomacy; and
QUALIFICATIONS:
- A minimum of a degree in communications or marketing, with a focus in design, digital marketing, interaction design, digital experience design, or a related field.
- A minimum of three years of experience in writing for the web, content management and online content strategy, including user experience, search engine optimization and accessibility.
- Experience with content management systems.
- Training or experience in project management is considered an asset.
- Experience with HTML is considered an asset.
- Experience in a postsecondary environment is considered an asset.
- An equivalent combination of education and experience may be considered.
BENEFITS:
When you become part of the MacEwan University team, you will enjoy a competitive salary.
Our total compensation package includes:
- Competitive base pay
- Generous vacation time
- Secure pension plan
- Flexible benefits package
- Continuous learning
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