Director Strategy - Mississauga - Cheil USA

Description

About Us

Cheil Worldwide is the 11th-largest creative agency in the world. Headquartered in Seoul, South Korea, Cheil was founded by Samsung in 1973 to grow its local and global business. We are driven by our passion to create mind-blowing ideas, technologies, and one-of-a-kind experiences by connecting advertising with digital, online and offline, data and events, and consumers and brands. Cheil North America has offices in Toronto, NYC and Dallas, and serves as the lead agency for all Samsung projects across the continent. Collectively, we are a unified force of creative problem-solvers who share a passion for developing ground-breaking ideas rooted in data, driven by insights, and enabled by innovative technology.

Position Summary

Director of Corporate Strategy is a newly created role responsible for shaping, advancing, and operationalizing Cheil Canada's corporate and business unit strategy. This role partners closely with the Executive Leadership Team and functional leaders across the organization to drive sustainable growth, strengthen competitive positioning, and enhance operational and financial performance.

The Director will lead enterprise-wide strategic planning, assess growth and investment opportunities, and provide data-driven insights to support decision-making. Acting as a trusted strategic advisor, this role will translate market intelligence, client trends, and internal performance data into actionable strategies aligned with Cheil Canada's long-term vision.

A natural strategist and collaborator, the Director will enable strategic clarity, discipline, and agility across the organization—ensuring Cheil Canada continues to deliver innovative, high-impact solutions for clients while maintaining its reputation as one of Canada's most trusted advertising agencies.

Key Responsibilities

Strategic Leadership

• Lead brand and business strategy for major clients, aligning agency capabilities with client and corporate growth ambitions.
• Partner with executives and senior clients to define brand vision, objectives, and success metrics.

Insight-Driven Strategy

• Translate consumer, cultural, and market insights into clear strategic narratives, creative direction, and measurement frameworks.
• Develop strategic POVs, briefs, and frameworks that inspire strong creative and commercial outcomes.

Client & Growth Impact

• Build trusted client relationships, positioning the agency as a strategic growth partner.
• Lead strategy for pitches, RFPs, and new business opportunities.

Collaboration & Culture

• Collaborate across account, creative, and delivery teams to drive effective, innovative work.
• Foster a culture of strategic thinking, curiosity, and creative excellence.

About You

You are a digital strategist with a talent for crafting compelling visual frameworks that garner results (i.e. wins). Your expertise lies in understanding the intricate relationship between Brand and Consumers, and the digital ecosystems that shape engagement dynamics.

Your focus is not on creating "ah-ha" moments for traditional advertising, but on driving the subtleties of a brand's digital business objectives and revenue growth. You recognize that in today's marketing landscape, Brand and Performance are intertwines, and you stay ahead of the curve, knowing that being in the present is already too late.

Your skills are not only theoretical but practical; you excel in translating complex ideas into beautifully rational narratives, best showcased through visual presentations.

Qualifications & Experience

• 8+ years of experience in strategy/account planning in an ad agency.
• A bachelor's degree, preferably in fields like social sciences, English, or strategic communications.
• At least 2 years in the consumer electronics, communications, or technology sectors.
• Confidence in senior client-facing presentations.
• Profound experience in consumer research and ability to discern observations from insights.
• Collaborative aptitude for ideation and campaign development with creative teams.
• Expertise across multichannel platforms and the ability to convert insights into actionable briefs.
• Demonstrated proactivity in anticipating business challenges and addressing them.
• Proficiency in data metrics, KPIs, analytics, and insight-driven optimizations.
• Versatility across agency roles: brand, digital, retail, and influencer strategy.
• Exceptional communication skills, verbal and written.
• Proven collaboration with senior leadership within the agency and clients.
• Strong grasp of how media platforms complement each other in an integrated strategy.
• Flexibility for travel, extended hours, and occasional weekends.
• Ability to work hybrid in our offices in Mississauga 3 days per week.

What Happens After You Apply

Application review: Our Human Resources Manager reviews every resume. We get upwards of 100+ applications for some roles, it can take a few days, if your resume is shortlisted, we'll be sure to reach out. We thank you for your patience

Salary range: $100,000 - $120,000 CAD annually

Final compensation for this role will be determined by various factors such as a candidate's relevant work experience, skills, and certifications.

Work Arrangement

While this position follows a hybrid work model, with three (3) days in-office (Tuesday through Thursday) and two (2) days work-from-home (Monday and Friday), during business requirements, needs, client deadlines, you may be required to be in office on all 5 days.

Company Address

#100, 6790 Century Avenue, Mississauga, L5N 2V8